Informatica Cloud 9 Unveiled


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Informatica(R) Cloud 9 Unveiled

Informatica 9 Powers Enterprise Data Integration Platform-as-

REDWOOD CITY, Calif., Nov. 16, 2009 (GLOBE NEWSWIRE) — Today, Informatica
Corporation (Nasdaq:INFA) a leading independent provider of data integration
software, announced Informatica Cloud 9, a comprehensive offering for cloud
data integration, featuring:

* Informatica Cloud Platform — a multi-tenant, enterprise-class data
integration platform-as-a-service (PaaS).

* Informatica new and enhanced cloud offerings — Cloud Services
Winter ’09 release and Informatica Address Quality Cloud Services.

* New and expanded Informatica offerings via Amazon EC2 —
Informatica Data Quality Cloud Edition beta release and expanded
support for Amazon EC2 for all Informatica PowerCenter and
Informatica PowerExchange configurations.

“Informatica pioneered true software-as-a service data integration more than
three years ago and today takes another big step forward by delivering a
complete cloud platform as a service for our customers and partners with
Informatica Cloud 9,” said Ron Papas, general manager, Informatica Cloud.
“Informatica continues to invest in all aspects of cloud computing to
deliver the industry-leading offerings to customers so they can become
data-driven enterprises.”

Informatica Cloud Platform

The new Informatica Cloud Platform enables developers and Systems Integrator
(SI) partners to build, share and reuse custom data integration and data
quality mappings and run them in the cloud.

* Developers can productively collaborate within IT teams to create
reusable data integration and data quality mappings in the cloud or
on premise.

* Business users can easily configure data rules themselves or run
mappings built by IT using Informatica Cloud Services for self-
service data integration.

“Integration remains a top challenge and priority as organizations become
more involved in cloud and SaaS implementations,” said Jeffrey M. Kaplan,
Managing Director, THINKstrategies, Inc. and Founder of the SaaS Showplace.
“Informatica Cloud 9 delivers a robust platform to power a marketplace of
re-usable data integration and data quality components.”

“Fujitsu has partnered with Informatica for over six years, with a
particular focus on data integration to cloud applications in some of the
largest Salesforce CRM deployments,” said Henry Hai, Director SaaS Practice,
Fujitsu America. “Informatica Cloud 9 will dramatically simplify
cloud-to-cloud and cloud to on-premise data integrations.
Leveraging Informatica Cloud 9, our clients can now productively integrate
their cloud data — including their Salesforce CRM data.”

“Using Informatica, we’ve developed an SAP data integration as a service
solution for customers,” said Michael J Urban, Managing
Partner, ITB Consult. “Now with the new Informatica Cloud 9 we plan to
develop re-usable templates to accelerate time to market and reduce total
cost of ownership for our customers. Informatica Cloud 9 gives us the power
and flexibility to meet enterprise requirements and deliver solutions to
non-technical business users.”

Informatica Cloud Services

The Winter ’09 release of Informatica Cloud Services, which are
purpose-built, software-as-a-service (SaaS) data integration applications
designed for non-technical users, introduces significant productivity

* Salesforce CRM and users can take advantage of broader
connectivity, more flexible scheduling capabilities and new levels
of support for assignment rules when working with the marketing

* A new sandbox feature allows data synchronization, replication and
quality tasks to be easily copied for non-production work such as
development and testing.

* The Informatica Address Quality Cloud Services enable rapid
verification and correction of postal address details for 240
countries ensuring that only accurate and correct addresses are
fed directly into CRM systems, ERP systems or call center

“We’re using Informatica Cloud Services to replicate millions of rows of
data from Salesforce CRM to a centralized database running on Amazon EC2,”
said Stephen Brown, Technical Architect, Telegraph Media Group.
“As we think about moving more and more of our IT infrastructure to the
cloud, the ability to develop more complex mappings and workflows and run
them as custom services for line of business managers will allow us to
continue to provide self-service, while IT remains in control.”

“When selecting a data quality business partner for cloud computing services
it is all about trust. We chose AddressDoctor (Informatica Address Quality
Cloud Services) because we can trust that the service offers unparalleled
accuracy, reliable uptime and the most robust postal data set available
today,” said Sheila Donovan, President at Global DM Solutions. “The teams of
professionals behind the product have extensive knowledge and experience. We
can trust that when using this service we deliver a quality product to our
clients every time.”

New and Expanded Informatica Offerings via Amazon Web Services

The new Informatica Data Quality Cloud Edition is an innovative cloud
computing data quality product running on Amazon EC2.

* Delivers a broad range of data quality services includes profiling,
cleansing, matching and monitoring to ensure all stakeholders can
trust their data for all of their business purposes.

* Enables IT departments to optimize for hardware, software and
labor costs by leveraging the cloud computing model provided by
Amazon Web Services with the pay-as-you-use Informatica Data
Quality Cloud Edition pricing.

Informatica Cloud 9 expands support for Amazon Web Services, including
support for the recently announced Amazon Relational Database Service
(Amazon RDS) as both source and target endpoints, thereby expanding the
ability to access and store custom application data in the cloud.

* Bring-Your-Own-License availability of PowerCenter Standard,
Advanced and Real-time Editions with full PowerExchange
connectivity, thereby enabling Amazon EC2 customers to manage
virtually any enterprise data integration workflow.

“Amazon RDS now makes it easy for organizations to set up, operate and scale
a relational database in the cloud,” said Terry Wise, Director of Partner
Relations for Amazon Web Services. “We’re pleased that Informatica is
helping to provide data integration tools and data quality solutions for
Amazon RDS.”

Pricing & Availability

* Informatica Cloud Platform is available in beta release today and
with production release planned for December 2009. Pricing for the
Informatica Cloud begins at $1,000 per month.

* The Data Quality Cloud Edition is available today on Amazon EC2 as
a beta release, with production release planned for Q1 2010. The
Informatica Data Quality Cloud Edition on Amazon EC2 as a beta
release is offered with both pay-as-you-use pricing starting at
$29.95 per hour and traditional perpetual license pricing.

* Informatica Address Quality Cloud Services are available today
with pricing based on the volume of transactions.

Additional Content

For more information about Informatica Cloud 9 and all Cloud Data
Integration solutions offered by Informatica, please visit

Dreamforce ’09 Gold Sponsor

As a Gold Sponsor of Dreamforce 2009, Informatica Cloud 9 for Data
Integration will be featured in the Partner Expo at Booth 509 and in two
sessions on Thursday, November 19th:

* The Integration Cloud: The Foundation for SaaS Success,
1:30 pm – 2:30 pm PT in the IT Executive Track, Moscone
North 120

* Salesforce CRM Integration: Crossing the Business – IT Divide,
2:45 pm – 3:45 pm PT in the Enterprise CRM Track, Moscone North 124

About Informatica

Informatica Corporation (Nasdaq:INFA) is the world’s number one independent
leader in data integration software. The Informatica Platform provides
organizations with a comprehensive, unified, open and economical approach to
lower IT costs and gain competitive advantage from their information assets.
More than 3,850 enterprises worldwide rely on Informatica to access,
integrate and trust their information assets held in the traditional
enterprise and in the internet cloud.
For more information, call +1 650-385-5000 (1-800-653-3871 in the U.S.), or

This press release contains forward-looking statements that are based on
assumptions regarding Informatica’s product beta and generally available
releases. However, these statements are not guarantees of the availability,
which may be delayed or cancelled. The development, release and timing of
any Informatica beta product or generally available product described in
this document remain at the sole discretion of Informatica and should not be
relied upon in making a purchasing decision. This document is provided for
information purposes only. Statements made regarding product and packaging
and future functionality are based on current available information, which
is subject to change. Such statements should not be relied upon as a
representation, warranty or commitment to deliver specific products or
functionality in the future. Such statements involve risks and
uncertainties, and actual results may differ materially from the results
described in this press release. More information about potential risks and
uncertainties that could affect Informatica’s business and products are
included under the caption “Risk Factors” in Informatica’s report on Form
10-Q for the quarter ended September 30, 2009, which are on file with the
SEC and are available on the Company’s investor relations website at All information provided in this release is as
of November 16, 2009 and Informatica undertakes no duty to update this

Note: Informatica and PowerCenter are registered trademarks of Informatica
Corporation in the United States and in jurisdictions throughout the world.
All other company and product names may be trade names or trademarks of
their respective owners.

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