Celebrating Super Human Customer Service
#122 in the Green Goldfish Project – Zappos
Executives pick a “hero” each month and award them with a cape, parade, covered parking spot for a month, a $150 Zappos gift card, and a cape.
Today’s Lagniappe (a little something extra thrown in for good measure) – Here’s an Inside Zappos parody on the Hero Award:
The Green Goldfish Project is a quest to find 1,001 examples of marketing lagniappe for employees. Green goldfish are the little signature extras given to employees. They help differentiate a company, increase employee retention and drive positive WoM. The book, “What’s Your Green Goldfish?” will be published in March 29, 2013.
