Randy Frisch
Randy Frisch
Randy Frisch is CMO and Co-Founder at Uberflip, a content experience platform that empowers marketers to create content experiences at every stage of the buyer’s journey. He has defined and led the content experience movement, prompting marketers to think beyond content creation and focus on the experience. Randy is also a host of the Conex: The Content Experience Show podcast, and was named one of the Top 50 Fearless Marketers in the world by Marketo.
You Can’t Ignore this Part of the Buyer Journey in Your Content Any Longer
We give major props to the HubSpots of the world for coining the term “inbound marketing” and emphasizing the importance of content. They helped...
What to Know About Creating Content Destinations
If you’re a marketer, you know how it usually goes. You dream up the campaign, you execute the campaign and you ultimately lead your...
In B2B Marketing, Personalization and Relevancy Must be the Same
Remember back in 2010 when you got your first email from a brand that knew your first name automatically and it gave you all...
3 Content Marketing Predictions to Guide Your 2019 Planning
Above being a great communicator, fearless leader, or calculated analyst, staying ahead of the curve is one of the key things a strategic marketer...