Natasa Djukanovic

Meet Generation Alpha: Our Youngest, Most Tech-Driven Generation Yet

In the past two decades, businesses had a tough job adjusting their marketing and sales policies and strategies to suit the likes of the most personalized generation of that time, Millennials. With the arrival of our youngest generation - dubbed Generation Alpha - the...

How Your Company Can Reach and Resonate with Gen Z Online

It would be easy to assume that Gen Z, all those ‘kids’ who were born somewhere between 1995 and 2015, are an exaggerated version of Millenials, would it not? After all, aren’t they also tech-savvy, with their eyes on a screen? Don’t they prefer...

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