AJ Agrawal
How to Harness Data to Improve Customer Service
Data is everything, and these days, it’s easier than ever to access said data and use it to personalize experiences, improve customer service, and create more effective sales strategies. The data available and the devices that collect and hold it, such as data centers,...
Why You Should Let Your Customers Pay in Bitcoin
In early 2009, the first Bitcoin was created. Since then, Bitcoin has radically increased in value, growing nearly eight-fold this year alone. Blockchain and cryptocurrencies are poised to make a foundational impact on a number of different sectors in our economy. Although the returns...
5 Ways to Deliver a Rockstar Customer Experience on Instagram
In the past, a brand’s customer experience was almost exclusively delivered through traditional channels such as retail stores and online shops. However, recent trends in technology have allowed consumers to reach outside traditional channels to access their favorite brands. Consumers now rely on social...
The Importance Of Having A Killer Aesthetic For Branding
I know what you’re thinking, “What an obvious point to make, of course people are attracted to well-managed brand aesthetics.” But the sheer obviousness of the point is what makes it dangerous, since some of the biggest brands such as Pepsi, AirBnB, Gap, and...
How Marketing To The Right Customer Will Improve Customer Service
Customer experience is part of your product. The relationship between swift, attentive customer service and sales is extraordinary. An article published in the Harvard Business Review investigated a car rental company that streamlined its customer service notification approach. The results were very telling: “By...
6 Ways to Deliver an Unbeatable Customer Experience
With the increasing integration of social media in our everyday lives, both people and businesses are becoming rapidly more connected to one another. It is because of this development that business models are now having to adapt to more personal spheres of communication, like...
8 Keys To Great Customer Service For Ecommerce Businesses
“The customer is always right.” It’s an old adage that most people have heard thrown around, especially if you’ve worked in retail or fast food chains stores. To most employees, it’s less about the customer actually being right and more about providing service in...
How To Use Pinterest To Provide Better Customer Service
As it turns out, the strategic presentation of visual information is one of the keys to engagement. Did you know that Instagram followers have a level of engagement that is 58 times higher than Facebook users? The speed and clarity at which visual information...
Do Cold Emails Hurt Your Customer Service Brand?
While there are many cold email strategies you can use to your advantage, there’s an important question to answer before you go down this path: could this cause harm to your brand’s reputation? There used to be a time when cold calling was all the...
How to Deliver a Rockstar Customer Experience on Social Media
A business expert interviewed on CBS recently estimated that the average person sees about 5,000 advertisements per day. The average office worker receives 121 emails per day, many of them unsolicited cold emails asking the recipient to buy a product. Since everyone is inundated...
How To Teach Your Interns The Importance Of Customer Service
Customer service is both a tricky task and profession. First off, there’s two forms of customer service that deserve our attention. Let’s outline some important points when it comes to educating interns on the subtleties of these differing forms of customer service. Frequently, there’s a...
3 Keys to Amazing Customer Service for an Ecommerce Business
It can be difficult to make an impression on customers in this day and age. Consumers interact with a slew of brands, in person and online, all day long. Additionally, they are constantly bombarded with promotions and branded content. This constant, always-on shopping mentality...
How To Have Better Customer Service Using Social Advertising
A decade ago customer service practices typically involved telephone calls and long holding lines. For many customers, the experience of having to dial in to a large phone center was nightmarish enough to sway them against asking for help. Sometimes people would even choose...
How to Use Big Data to Improve Your Customer Service
The particulars of customer service are a lot more complicated than they used to be. Whereas in the past customer service primarily involved face-to-face or phone interactions, customer service now includes Internet-based interactions that frequently don’t involve any human-to-human interaction at all. It seems...
The Difference In How Gen Z And Millennials Treat Customer Service
The distinction of the most recent demographic cohorts have gotten a bit fuzzy due to the influence of technology and the proportion of children growing up immersed in the online world or that have an intuition towards it. In terms of chronological order, Millennials...
How To Train A College Graduate In Customer Service
College graduates looking for easy work that can provide them with a source of income during their downtime or to supplement their payments for the future of their academic career are the ideal candidates for handling customer service jobs. In fact, a decent proportion...
5 Industries Where Customer Service Is Everything
When it comes to customer service, most of us have been on both sides of the coin. Whether it’s been restaurants, retail, or even a new business, everyone at some point has had an interaction with customer service. However, with something so commonplace, what...
Take Care of Your Customers and The Rest Will Follow
Every business strives for customer loyalty, after all, it’s far easier to retain existing customers than it is to continuously acquire new customers. But customers today don’t have to be loyal. Across niche markets there are more choices than ever for consumers to select....
How Mobile Devices Are Changing Customer Behaviors and Expectations
Twenty years ago if someone had told retailers that ½ of internet traffic streams from mobile devices or that 40% of Black Friday sales would come from smartphones, they likely would have scoffed. A brand-consumer relationship based around mobile devices seemed far-fetched at best....
Why You Should Build a Multicultural Workplace
With rapidly increasing globalization and increasing numbers of diverse individuals in professional fields, there’s almost no excuse for not having a diverse team in the workplace. At no other time in history have we had access to such an immense amount of technology, education,...