Q: What was the 10th most popular trending topic on Twitter this year?
As marketers, we are insatiable in our quest for knowledge and insight into customer behavior. How does a prospect respond to certain messages, designs, and, yes, trending topics? What communications channels are most effective? What is the impact of personalization or event-triggers on response rates? How are marketing mixes changing for B2C and B2B marketers? Where is budget being funneled? Finding the answers to these questions is a never ending pursuit, not only for us vendors, but also for all global organizations that need to demonstrate returns on marketing investments.
To shed some light on what challenges shaped 2010, and what new opportunities are on the horizon, we developed a simple two question survey, designed with marketers in mind. Please take a few moments to take the survey here: http://bit.ly/2010Challenges.
We’ll close the survey on Dec. 20 then analyze the results and share our analysis here on The Cross-Channel Conversation. As a token of our appreciation, all respondents will be entered in a drawing to win an iPad. Since it was the 6th most popular trending topic on Twitter. Thank you in advance for your time.
