ADP Partners With Centive To Deliver Best in Class Sales Incentive Compensation Management Solution


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ADP Enters New Market to Offer a Strategic Sales Performance Tool
to Empower Sales and Aid in Financial Compliance

Roseland, N.J.–– ADP® National Account Services, part of ADP’s Employer Services Division, a leading provider of payroll, benefits administration and human resources services, today announced the launch of an automated Sales Incentive Compensation Management (ICM) solution to the marketplace. This offering, delivered through a strategic alliance with Centive, marks ADP’s entry into the Sales ICM market, providing clients with a strategic tool to drive sales productivity and aid in its clients’ Sarbanes-Oxley compliance with respect to commission accounting.

ADP Incentive Compensation Management powered by Centive Compel ® is an on-demand, easy-to-use solution that empowers organizations to track, manage and report on sales compensation. Beyond calculating commissions and bonuses, users can access real-time sales data, model compensation plans, and forecast anticipated commission-based pay.

“The Sales ICM application market grew by at least 15 percent in 2006, reaching $250 million in revenue worldwide1. This market is attracting significant interest from organizations of varying sizes and in different industries, and is expected to grow at a similar rate in 2007,” stated Gartner analyst Michael Dunne, Research VP. “Sales ICM applications should help organizations gain efficiencies, insights and versatility in creating, deploying and administering compensation plans meant to guide and motivate direct and indirect sales personnel.”

For the sales force, ICM can be a powerful motivational tool by providing real-time visibility into commission earnings, quota attainment and other key performance metrics. For finance professionals, the tool provides process controls to ensure consistency as well as a full audit trail for financial reporting purposes.

“Automated Incentive Compensation Management is a natural extension of ADP’s business. We are one of the first in the HR and payroll industry to offer this solution as part of a full-suite of flexible, easy-to-use, on-demand offerings,” said Regina Lee, President, ADP National Account Services. “We are confident that this solution will be embraced by the market as a way to effectively increase sales performance and enhance the bottom line.”

“Compel has proven value as a strategic sales performance management tool,” said Michael Torto, President and CEO, Centive. “In addition to eliminating the inefficiencies and errors associated with spreadsheet based systems, our customers are also recognizing measurable increases in sales performance within the first few months following deployment of Compel. We are excited to be partnering with ADP and look forward to their current and prospective customers achieving similar results with ADP Incentive Compensation Management powered by Centive Compel.”

Leveraging Software-as-a-Service technology, ADP Incentive Compensation Management powered by Centive Compel is delivered as a subscription service. Because it is a fully hosted solution, there is no software to buy, install or maintain.

ADP National Account Services is the business unit of ADP that provides payroll, HR and benefit services to organizations with more than 1,000 employees.

About ADP
Automatic Data Processing, Inc. (NYSE: ADP), with nearly $8 billion in revenues and approximately 585,000 clients, is one of the world’s largest providers of business outsourcing solutions. Leveraging more than 55 years of experience, ADP offers the widest range of HR, payroll, tax and benefits administration solutions from a single source. ADP’s easy-to-use solutions for employers provide superior value to companies of all types and sizes. ADP is also a leading provider of integrated computing solutions to auto, truck, motorcycle, marine and recreational vehicle dealers throughout the world. For more information about ADP or to contact a local ADP sales office, reach us at 1.800.225.5237 or visit the company’s Web site at

About Centive
Centive, headquartered in Burlington, MA, is the recognized leader in sales performance management. Companies use Centive Compel, hailed by CIO Magazine as the “most widely used choice for sales compensation management,” to accurately model and forecast commission costs, calculate commission and bonus earnings and gain real-time visibility into sales performance metrics. Compel, a AppExchange certified solution, is a winner of the CODiE award for “Best Financial Software,” the CRM Excellence award from Customer Inter@ction Solutions, and the CRM WizKids Award from Beagle Research. To learn more about Centive, please visit or call 1-877-CENTIVE.

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