Starting a new blog sounds fun and exciting. But when it comes to managing it to grow and make money out of it, you might be intimidated.
But that’s okay. As a blogger, there’s always a lot on your plate, especially if you’re working solo.
From setting up the blog, working on its technicalities, creating your content, promoting them for more traffic, you’re responsible for everything.
This makes it obvious for anyone to be a little overwhelmed. The good news, however, is that you can overcome it if you know what exactly to do to start your blogging journey.
So here are a few powerful blogging tips for beginners that can help you achieve your goals and become a successful blogger.
1. Getting Started
It’s great that you want to have a blog of your own. But before you get started here’s a question that you need to answer.
Why do you want to start a blog?
You might do it for fun, to share your knowledge on a specific topic, to make money, to start a business, etc. Whatever the reason may be, knowing the answer to this question is important to take the right decision because it will help you determine your main goal. When you know your goal, it’s easier to build an effective strategy to make the goal achievable.
Once you have the answer, think about the niche that you want to blog about. It can be fashion, lifestyle, news, pets, finance, or anything that you’re passionate about.
Now pick a good name for your blog. Remember your blog name is something that will stick around forever. So be careful when you pick the name. A good way of doing that is to keep it short, memorable, and brandable.
Next, choose a good blogging platform. There are many free blogging platforms that you can choose from like WordPress.com or Blogger.com. But it’s always advisable to opt for a premium version because it offers more control in terms of its customization.
Now just like the blogging platform, it’s important to pick a good web hosting service too. Doing that will ensure a good loading speed for your website and offer a positive user experience.
2. Working on the Design
The way you design your website has a lot to do with how successful your blog is. Having a professional design is important because it can help create a good first impression on your visitors. You don’t have to be a designer to have a good-looking blog. You can simply use a pre-built theme that matches your niche.
But it’s not just the appearance that you need to focus on. You should also need to make your blog mobile-friendly. You’ll be stunned to know that 56.16 percent of your visitors come through mobile phones. That makes it more than half of your total traffic. So if you don’t want to lose them, making your blog responsive for mobile devices is super important.
3. Planning your Content
Your blog is incomplete without its content. This doesn’t mean you can publish anything you want. If you want your blog to be successful, you have to create high-quality content that’s helpful for your audience. Otherwise your visitors won’t be interested in reading your blogs.
But how do you know what they want to read about? Well, for that you first need to know who your target audience is. For example, if you’re a beauty blogger, your audience will probably be beauty and fashion lovers. So figure out who your target audience is. You can then find topic ideas by keeping an eye on your competitors.
Using Google suggestions is also a wonderful option to know what people are looking for. For that, just type in a keyword in Google and then use the related queries as one of your post ideas.
You can even keep an eye on your competitors on social media for inspiration. Once you have a long list, create a content calendar and stick to it. Also, make sure that you’re consistent with your publishing schedule.
4. Improving your SEO
Improving your SEO is as important as creating good content for your website. It’s through SEO that you can make your blog appear on the top search results of Google.
The good news, however, is that working your website SEO isn’t rocket science. All you need to do is some solid keyword research and then distribute the keywords evenly in your content. Keep your content simple and make it scannable for your readers. It’s important to note that your blog will have visitors from different age groups, educational backgrounds, professions, geography, etc. So your content should be such that it’s easily understood by all visitors alike.
Also make sure to add a good meta description, use a proper category and alt tags to your post every time you upload new content.
Another factor to consider to improve your SEO is to optimize your URL. You can do that by keeping it short and descriptive. A good way of doing that is to change your permalink structure to include the post name.
Next, you need to focus on optimizing your images. Compress your images to ensure that it’s not slowing down your site. You should also include relevant keywords as alt tags to improve its visibility.
5. Promoting Your Content
Remember that simply publishing good content isn’t going to help if you have no readers. Also, it’s not possible to attract organic traffic right when you start out. At such times sharing your content on social media can be a great way to promote your content. Just share it with your followers and use relevant hashtags to increase its reach.
You should also send a newsletter to your subscribers to let them know about your new post. But for this trick to work you first have to have a strong email list. Building a strong email list isn’t easy. It takes both time and effort to have a good list. So work on it from day one if you want to have good results.
These are some of the tips that every new blogger should follow. Once you have followed all the above steps, and your blog starts gaining traction, you can start monetizing your blog to make some extra money. But don’t forget to timely measure your progress. It’ll help you know if you’re on the right track. If not you can easily change your strategies for the best results.