Neal Schaffer

How Businesses Can “Share” and Become “Social” in Social Media

A few days ago I wrote a guest blog post entitled "Social Media Was Not Created for Business…So Stop Selling to Us!" With all of the talk about how companies need to get more "social," all I see are a barrage of new...

StumbleUpon: It’s NOT About the SEO! 4 Compelling Reasons to Become a Heavy StumbleUpon...

O.K., I am going to admit that I first joined StumbleUpon as part of a strategy that the "SEO Gurus" recommend to create backlinks to your blog content from social bookmarking sites like StumbleUpon, Digg and Reddit. The idea being that the more...

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