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Johan Botha

Johan Botha
Johan wants to live in a world where customer and employee mindfulness is the driving force behind business. As a digital anthropologist, he has been applauded for being the heartbeat of the team that enables cultural change management across various client initiatives. When he is not managing projects, you can find him illuminating life through his photography. His next intervention is to contribute whole heartedly to Brandlove's social responsibility initiative during the next year.

The importance of disparity in customer experience

Gansbaai is a rural fisherman’s village located on the southern coastline of South Africa. Like so many other rural towns around the globe, the...

Customer experience as the ultimate equaliser

“People dancing on graphic equaliser background: Freepik.com”. This cover has been designed by kjpargeter using resources from Freepik.com When do brands have an impact on...

ROI on Customer Experience is as simple as replacing these APPS

Some might reason I am a bit of an “appsoholic” as I just cannot help myself when new apps are released. I have little...

Customer Experience with a 25-year guarantee?

Copyright: gmast3r / 123RF Stock Photo Two days ago a man extended his hand to me in a friendly gesture with the words “Hello Johan”...

Why the Chief Customer Officer should be the Leatherman on your company’s belt.

During a recent customer experience cultural intervention workshop my agency’s Customer Experience Interventionist asked the participants to name a brand they are not only...

“Yes, baby, yes!!!” Faking customer experience almost always ends in separation.

Before we can understand the faking of customer experience by brands, we actually need to define customer experience correctly. Customer experience is not how you...

Let’s punish them for being loyal to us!

  I recently read a post on social media about one unfortunate individual who had been treated very unfairly by a business. As a customer...

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