What Should Brands Do With Google+ in 2012?


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The hot topic for most people in social media and technology these days is Google+.

With roughly 60 million users (still unclear how many are active) in just a few months existence, it has certainly caught the attention of marketers and the mainstream media. But along with it comes many questions from agencies and brands alike:

Will it succeed? Is it worth creating a business page right away? Aside from SEO, what are the benefits of it?

The answers to these questions are still being debated and likely won’t be answered anytime soon. However, I’m curious to hear just how PR/social media/marketing pros are advising brands on how to approach Google+. Please take the poll below.

How are you counseling your brand or your clients when it comes to Google+?


Republished with author's permission from original post.

Andrew Worob
PR at Sunrise
Andrew is a PR and digital communications professional with a background as a reporter. By working in 'traditional PR' and experiencing social media networks and platforms on his own personal time for several years, he's gained a unique insight into which strategies and tactics work best to reach client objectives.


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