The difference between being connected and being a connector


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There are two types of networkers in the world. Those who sit on contacts, and those who use them.

The first step to successful networking, of course, is to meet more people. But what you do next defines how hard that network works for you, and how well you’re multiplying its impact both for you and those around you.

If you have a large network, you’re technically well connected. But being connected is a passive state. It does little on its own. The only way to activate your network to it’s true potential and benefit is to be a connector.

Help those in your network do what they need done. Connect them with others in your network to achieve personal or professional goals. Be proactive at identifying opportunities to help those throughout your network. Stay in touch.

Being connected is the first step, but if you stop there you’re missing the point. Make the time to be a connector instead, and that network you’ve spent so much time and effort building will not only work for you, but bring exponential benefits back from those you’ve actively helped in return.

Republished with author's permission from original post.

Matt Heinz
Prolific author and nationally recognized, award-winning blogger, Matt Heinz is President and Founder of Heinz Marketing with 20 years of marketing, business development and sales experience from a variety of organizations and industries. He is a dynamic speaker, memorable not only for his keen insight and humor, but his actionable and motivating takeaways.Matt’s career focuses on consistently delivering measurable results with greater sales, revenue growth, product success and customer loyalty.


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