Sometimes in #custserv, an ounce of prevention can be worth a pound of cure from Plymouth Rock


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#916 in the Project comes from Plymouth Rock Assurance:

Get Home Safe

plymouth rock assurance

Plymouth Rock Assurance wants to help prevent accidents, not just respond after they happen. That’s why we offer Get Home Safe as a free benefit to our personal auto insurance customers. This unique service provides a free cab ride if you feel you can’t operate your car safely.

Whether you’re too tired to drive, had a little too much wine at dinner, or just don’t feel safe driving for any reason, you don’t have to get behind the wheel.

Today’s Lagniappe (a little something extra thrown in for good measure) – Vanessa and Adam extol the virtues of a ‘Big Yellow Taxi’:

Where is the lagniappe in your marketing? What’s Your Purple Goldfish?

Download the FREE eBook here

Republished with author's permission from original post.

Stan Phelps
Stan Phelps is the Chief Measurement Officer at 9 INCH marketing. 9 INCH helps organizations develop custom solutions around both customer and employee experience. Stan believes the 'longest and hardest nine inches' in marketing is the distance between the brain and the heart of your customer. He is the author of Purple Goldfish, Green Goldfish and Golden Goldfish.


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