There are moments when someone else does the job so well that you should just keep silent and let others do the talking. The Business Week article regarding Social Media did just that for me. enclosed the link. read and forward
Beware Social Media Snake Oil
Hordes of marketing “experts” are promoting the value of wikis, social networks, and blogs. All the hype may obscure the real potential of these online tools
http://www.businessweek.com/magazine/content/09_50/b4159048693735.htm
Business week gave up, killed by their business model, not understanding at all what is going on. Now they piggyback on conversations we are having since over a year.
http://www.customerthink.com/blog/business_week_sold_for_5_million
Not sure there is any news or any value in it. A good conversation in that regards are talks about solutions not just re-fried warnings.
This is sooooo disappointing and just falls into the category “snow from yesterday”. I guess if somebody has no more ideas than you take the ideas that were hot a year ago.
Internet is bad – it cost the industry billions because people just “surf around” – 1995.
Personal Computers are risky because they don’t fit the IT strategy and people can upload games and play, costing the industry hundreds of millions of lost productivity – 1984.
Telephone on each desk in an office is way to costly and doesn’t help. People will call their friends and families from home, costing the industry millions of dollars – 1952.
Business week stopped selling independent content but advertising – costing it their business – 2009
Thanks for bringing it up 😉
Axel
http://xeesm.com/AxelS