Matt’s App of the Week: ProdThink


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appoftheweekThis is the latest in a series of weekend posts highlighting a wide variety of applications we think are pretty cool. Most have to do with sales, marketing and productivity. Check out past featured apps here.

ProdThink is like a highly-addictive video game for product managers and anyone else building or triaging features for your products & services. Instead of relying either on intuition, instincts or occasional focus groups and/or usability tests to get feedback, you can now give customers, partners and prospects real-time access to pending features for their feedback.

This can include getting them to comment on or stack-rank potential future features, or allowing them to stress-test pre-release versions of the feature for fine-tuning.

The ability to get product feedback in real-time, and to do so as frequently as you want even for small decisions, is huge.

Definitely worth checking out.

Republished with author's permission from original post.

Matt Heinz
Prolific author and nationally recognized, award-winning blogger, Matt Heinz is President and Founder of Heinz Marketing with 20 years of marketing, business development and sales experience from a variety of organizations and industries. He is a dynamic speaker, memorable not only for his keen insight and humor, but his actionable and motivating takeaways.Matt’s career focuses on consistently delivering measurable results with greater sales, revenue growth, product success and customer loyalty.


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