Los Cabos chips into the Purple Goldfish Project at #87


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#87 in the Project was submitted by Jennifer Phelps:

los cabos chips and salsaOur local mexican restaurant ‘Los Cabos’ in Norwalk has complimentary chips. That’s pretty regular fare for a Mexican joint, but this small touch takes it a step further. First – the chips always come out piping hot. Second – each person at the table gets there own salsa bowl in which you can dole out your salsa via a handy little salsa carafe.

Today’s Lagniappe (a little something extra thrown in for good measure) – Here’s a couple minutes on Los Cabos:

How do you stand out in the sea of sameness like Los Cabos? How do you win repeat customers and influence word of mouth? Are you Giving Little Unexpected Extras?

What’s Your Hot Chips or G.L.U.E?

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Republished with author's permission from original post.

Stan Phelps
Stan Phelps is the Chief Measurement Officer at 9 INCH marketing. 9 INCH helps organizations develop custom solutions around both customer and employee experience. Stan believes the 'longest and hardest nine inches' in marketing is the distance between the brain and the heart of your customer. He is the author of Purple Goldfish, Green Goldfish and Golden Goldfish.


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