The graphic below separates LBS data into three buckets:
- Static / Traditional
- On The Go – Mobility
- Analytics & Transactions
I like the breakdown because it helps me think about how the vendors are playing the the space. Of course at the same time we know that as useful as this model is, it’s not perfect. For example Roamz analyzes local content and informs the user of local activities – it starts at layer 5 and then jumps to the top. See the full post here.
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