Training takes on new meaning
#105 in the Green Goldfish Project – Clif Bar
Taken from a post by ABC news:
The Emeryville-based nutrition company offers employees a half-hour of paid time to work out. Additionally, employees get 2.5 hours of free personal training.
Working out is not only encouraged at Clif Bar . . . it’s part of your workday. Tough to get motivated on your own? No worries, Clif Bar hosted over 1,600 classes last year. Add in a full locker room to clean up after your workout.
Today’s Lagniappe (a little something extra thrown in for good measure) – Here’s a YouTube video on Clif Bar HQ in Emeryville:
Wanna see Part II and Part III? Part III includes a tour of the gym.
The Green Goldfish Project is a quest to find 1,001 examples of marketing lagniappe for employees. Green goldfish are the little signature extras given to employees. They help differentiate a company, increase employee retention and drive positive WoM.