Infographic — What is Good Customer Service Really About?

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Cus­tomer reten­tion is as impor­tant to com­pany growth as is reel­ing in new prospects and busi­ness. The world of Groupon and Liv­ing Social has changed the ways we obtain and main­tain fans that con­sume — and not just “like” — us online.

Enabling Loy­alty vs. Pre­vent­ing Cus­tomer Attrition

Some cus­tomers would be loyal no mat­ter what their favorite brands did… Peo­ple buy com­fort, famil­iar­ity, hope and a promise they per­ceive. Brands are work­ing to build rela­tion­ships with their cus­tomers, to engrain their brand into daily life, to be a thread in the fab­ric of con­sumers’ daily life.

How are brands doing it?

Where are brands con­nect­ing with their customers?

Check out this info­graphic to find out.

Republished with author's permission from original post.

Jodi Beuder
We help organizations create a positive connection between customers and brands. We promote synergy through integration as it builds on the decades of collective history of renowned expertise. MHI Global is your comprehensive source for customer-management excellence solutions to compete in today's ever-changing, customer-centric environment.

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