#785 in the Project is taken from a blogpost by Steve Curtin @enthused
The lodge offers private movie theaters for guests and I had reserved one for my family to watch the new Narnia movie. Each theatre has access to a kitchen containing a microwave to prepare popcorn (brilliant!)
Today’s Lagniappe (a little something extra for good measure) – Here’s a tour of Crystal Peak.
A marketing lagniappe, i.e. purple goldfish, is any time a business goes above and beyond to provide a ‘little something extra’. It’s that unexpected surprise that’s thrown in for good measure.
How do you stand out in the sea of sameness? How do you win repeat customers and influence word of mouth?
Are you Giving Little Unexpected Extras? What’s Your GLUE?
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