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Stefan Lindegaard

Stefan Lindegaard
Stefan is an author, speaker, facilitator and consultant focusing on open innovation, social media tools and intrapreneurship.

Vestas: A Case Study on Social Media Use for Innovation Efforts

This is the first in a series of short case studies in which I look at how global companies use social media tools and...

Using Social Media to Connect the Dots: BASF, PepsiCo and Telefonica/O2

I argue that the knowledge and input needed to make innovation happen is already available. Much resides within the corporate walls and even more...

Dealing with Unfit Ideas and Zombie Projects

Most corporate innovation units deal with "zombie" projects. Those are the projects that are killed by managers or executives because they do not match...

Lego’s $50 Million Open Innovation Failure

The headline screams like a disaster. It's not really that bad. Yes, Lego took a loss around that size when they decided to shut...

A New Front End of Innovation?

The front end of innovation process has always been "fuzzy". There are no clear definitions and more often than not corporate innovation units work...

7 Challenges for Corporate Innovation Units

What are the key challenges for corporate innovation units? Let's have a discussion on this. Below you get my starters. Your input is highly...

The Roles and Rationale for Corporate R&D

Dr. Carlos J. Haertel, Managing Director, GE Global Research Center Europe shared his views on the roles of corporate R&D and the rationale for...

Open Innovation, Closed Innovation and Related Terms

When people ask me what open innovation is, I suggest they should view open innovation as a philosophy or a mindset that they should...

5 Companies that Inspire, Impress on Innovation

Here comes a list of my current favorite companies that inspire and impress me on innovation. The list is by no means based on in-depth...

Social Media for Innovation Brings More Questions than Answers

The use of social media services and tools in innovation efforts bring more questions than answers. This was concluded after a session I led...

You Gotta Love Lego – Crowdsourcing meets Open Innovation!

Yes, you gotta love Lego! Not only is the company doing amazingly well during this "crisis"; they are also constantly experimenting with new ways...

Direction, Training and Time – Requirements for Success

Yesterday, I gave a presentation on Open Innovation Meets Social Media in Bergen, Norway. One question went like this: What can be done to...

An Overview of Social Media Tools and Services for Open Innovation Efforts

On the intersection of open innovation and social media, I find these tools and services to be the most relevant. Communities: Open innovation has many...

5 Functions for Open Innovation Meets Social Media Efforts

You need five functions to build a strong, internal team that can take the lead and help other innovation people extract value out of...

Organizational Structures for Open Innovation

At the recent Open Innovation Summit, Linda Beltz, Director Technology Partnerships / Open Innovation at Weyerhaeuser presented the below slide on organizational structures for...

Will Open Innovation Make Companies Obsolete?

As a response to my blog post on "Is Open Innovation the Future for All Companies?", Antti Pikkusaari commented this in a LinkedIn group: "Or...

5 Reasons Not to Use Apple As a Role-Model for Innovation

I just read a good post on Apple and Jobs by Tom Fishburne on Apple. Well, this is actually one of the few situations...

Is Open Innovation the Future for All Companies?

Paul Sloane recently asked this question in my 15inno LinkedIn group: Is Open Innovation the future for all companies or is it so damned hard...

10 Questions for Measuring the Impact of Social Media Tools on Innovation

I am developing some questions for a survey that will look into which extent the use of social media tools can impact innovation efforts....

Who is Neon Leon? – A Great Case on Viral Communication for Innovation Programs

When the innovation team at WD-40 Company recently launched "HYPE," a new internal system for ideation and idea management, one of their big challenges...

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