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Scott Broetzmann

Scott Broetzmann
Scott M. Broetzmann is President & CEO of Customer Care Measurement & Consulting (CCMC). CCMC's customer satisfaction and loyalty surveys and analytics are used by leading Fortune 500 companies from every industry to get a better ROI for their investments in the customer experience.

Customer Rage: The Bottoming Out Of Complainant Satisfaction & The Unintended Consequences Of Corporate Customer Experience Vices

Customer Rage – Many companies don’t really understand it and are impotent to manage it because they are infatuated with insincere customer experience metrics...

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