Pelin Thorogood, a new media and analytics expert, is CEO of Anametrix, the first cloud-based, real-time digital analytics platform. She was formerly chief marketing officer (CMO) at Anametrix and WebSideStory (acquired by Omniture/Adobe), the first cloud-based web analytics provider. Recognized for her leadership in both venture-backed startups and public companies, Pelin was named one of the "20 Women to Watch" in sales lead management in both 2011 and 2012.
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