Karen DiClemente

Struggling to Reach Customers Right Now? Questions About SMS, Answered

Karen DiClemente -
It seems like a distant memory, when brands were able to lean on in-store interactions to draw in new customers, develop brand loyalty and highlight new products. Since the start of the COVID-19 crisis, retailers have completely shifted their focus online. Digital interactions are...

Don’t Fall Into the Trap of These Four Email Marketing Myths

Karen DiClemente -
Every day billions of emails are sent to consumers. Breaking through a noisy and crowded inbox has never been more difficult for marketers. Many of the email campaigns that you spend time developing, designing and targeting fall through the cracks. There are a whole...

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Hooked On Customers: The Five Habits of Legendary Customer-Centric Companies

Combining his own professional experiences working as a CEO with his extensive research and expertise as an international authority on customer relationships, author Bob Thompson reveals the five routine organizational habits of successful customer-centric businesses: Listen, Think, Empower, Create, and Delight.

Best Practices to Prove the Business Value of Customer Experience

CustomerThink’s research finds just 19% of CX initiatives can show tangible benefits. Due to the COVID-19 crisis, the ROI issue is now front and center with CX leaders. Learn the best ways to prove the business value of CX, including ROI advice in customer feedback, customer service, and CX infrastructure.

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