Jeanne Bliss was a CCO for 25 years, and now runs CustomerBliss where she leads customer experience transformation around the world with CCOs and the C-Suite. She is a co-founder of the Customer Experience Professionals Association. Her two best-selling books are Chief Customer Officer and I Love You More Than My Dog. Her newest book is Chief Customer Officer 2.0 - How To Build Your Customer-Driven Growth Engine.
When you make decisions that respect and honor customers, you will earn their admiration; eventually even love. Then customers will begin to grow your...
In uncovering the intention and motivation of beloved companies, what becomes clear is that these companies defy traditional practices. They resist restricting customers...
Does It Live Consistently Across Your Company? Clarity of purpose extends well beyond the boardrooms of beloved companies. It unleashes the organization's imagination to make...
By understanding what motivates its "fashionista" customers, Zara has changed the definition of success in fashion retail. Customers make an average 17 annual store...
The Container Store, which provides storage and organization solutions through an "uber" friendly and helpful retail experience, is a privately held company. Over 3,300...
Decisions that earn customer love are not easily reached. Many companies try to copy the actions that result from beloved companies' decisions. But to...