Gloria Chow

8 Tips to Design an Effective Landing Page

Optimizing landing pages to convert your visitors into leads and even customers is an art and science. You want to guide visitors through your sales funnel, while also representing your company’s branding. It isn’t rocket science, but it does take some serious work. Fortunately,...

3 Effective Small Business Organizational Techniques for Better Customer Experience

If you want to grow your business, you have to be on the right track. To achieve the massive growth you expect, you need to make sure your business is organized. This is easier for a large company, with a budget and hundreds...

5 Tips to Improve Sales Effectiveness

Businesses should be looking for new technologies that will help them stand out in a competitive market. Software like marketing automation and agile project management tools can make a significant impact when used appropriately. With these technological advancements simplifying their jobs to focus more...

How Email Marketing 2.0 is Shaping a Better CX

In the past, email marketing was a one-size-fits-all solution. However, customers are now tired of seeing the mass email advertisement that brands send and often ignore those emails. Email marketers are aware of the problem, so email marketing 2.0 is born - introducing customer...

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