Gloria Chow

5 Tips to Improve Sales Effectiveness

Businesses should be looking for new technologies that will help them stand out in a competitive market. Software like marketing automation and agile project management tools can make a significant impact when used appropriately. With these technological advancements simplifying their jobs to focus more...

How Email Marketing 2.0 is Shaping a Better CX

In the past, email marketing was a one-size-fits-all solution. However, customers are now tired of seeing the mass email advertisement that brands send and often ignore those emails. Email marketers are aware of the problem, so email marketing 2.0 is born - introducing customer...

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