Gautam Mahajan
Gautam Mahajan
Gautam Mahajan, President of Customer Value Foundation is the leading global leader in Customer Value Management. Mr Mahajan worked for a Fortune 50 company in the USA for 17 years and had hand-on experience in consulting, training of leaders, professionals, managers and CEOs from numerous MNCs and local conglomerates like Tata, Birla and Godrej groups. He is also the author of widely acclaimed books "Customer Value Investment: Formula for Sustained Business Success" and "Total Customer Value Management: Transforming Business Thinking." He is Founder Editor of the Journal of Creating Value (jcv.sagepub.com) and runs the global conference on Creating Value (https://goo.gl/4f56PX).
Value Creation is Output / Input
Recently I was discussing setting up Value Creation Centres with Dr Jagdish Sheth of Emory Institute. We discussed Value Creation for companies. Dr Sheth reminded...
Will Value Destruction Ace Value Creation?
I wanted to wish you and your family a great New Year, lots of happiness and success. Thank you for reading my articles on...
Value Creation in Education
In my last note I wrote about Value Creation in non B-schools. I met with Dr Kavita Sharma, Director of the India International Center,...
Teaching Value Creation
You might have noticed our main Value Creation discussion in education has focused on business schools. In fact we are developing course content for...
Transforming companies through Value Creation not Value Destruction: The Balancing Act
sell the idea." Talk about putting me in my place, Jim! But Jim is absolutely right, and if companies do even bits and pieces of...
Value Creation by Employees
For months, people like me and members of the Board of the Value Creation Journal have been promoting Value Creation as an imperative, and...
Value Creation is a Good Idea!
I had a great conversation with two leaders in the Customer Value field, Ray Kordupleski, the father of Customer Value Management, and a professor...
Is employee churn cost you as much as your salary expense
Wiki says that the cost of employee turnover can be 150% of your salary expense. It is one of those hidden costs one does...
Companies Misunderstand Price
Most buyer and seller companies misunderstand price. Buyers, because they want the lowest price (price is all), and sellers because they do not understand...
Corporate Unconsciousness: a Wakeup Call
Have you asked yourself: Will I make more money by being dishonest or not being customer friendly? Am I at risk and my company at…
De-Commoditizing Commodities: Add Value
"Constant reinvention is the central necessity at GE…We're all just a moment away from commodity hell."– Jeffrey Immelt, Chairman and CEO, GE Like death and...