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Colin Shaw

Colin Shaw
Colin is an original pioneer of Customer Experience. LinkedIn has recognized Colin as one of the ‘World's Top 150 Business Influencers’ Colin is an official LinkedIn "Top Voice", with over 280,000 followers & 80,000 subscribed to his newsletter 'Why Customers Buy'. Colin's consulting company Beyond Philosophy, was recognized by the Financial Times as ‘one of the leading consultancies’. Colin is the co-host of the highly successful Intuitive Customer podcast, which is rated in the top 2% of podcasts.

Facebook: Why You Really Watched All Those ‘Look Back’ Videos

My Facebook feed was stacked over the last few weeks with all the ‘Look Back’ videos that celebrated Facebook’s 10-year anniversary. One thing all...

Three Good Moves This Week That Might Save Your Life

Very few times in my life as a customer experience expert do I get to talk about matters of life and death. But this...

How the Threat of Amazon Made CVS Pull the Cigarettes off the Shelves

Amazon revealed recently that new feature in their mobile app will allow a consumer to point his or her camera at a product, like...

Engaging the Subconscious Shopper

When you buy a product at a grocery store are you on ‘auto-pilot’ or are you engaged with your shopping experience? A new Neilson...

Disney Continue to Deliver Magical Customer Experiences

Disney is one of my favorite Customer Experiences. They use the phrase, “the Magic of Disney” to help describe the experience that they create...

Target and SnapChat: The Power of Customer Loyalty

What happens when a company you trust has a breach in their security that compromises your account information, leaving you open for credit card...

Can Best Buy Survive?

Best Buy has been around for decades. Known for having the latest and greatest technology for you to play with, or “try before you...

Pizza Hut : The Perfection of Imperfection

Pizza hut has recently announced that they are going to release a redesigned hand-tossed pizza this week. The new version will have a more...

Are You A Cheater?

The old saying is, “Cheats Never Prosper.” But a new study in the Harvard Business Review says that when the cheating has no apparent...

ROI on Customer Service – New research from the Economist Intelligence Unit

A Return on Investment (ROI) calculation is a foregone conclusion for any person working in business today. But one area that doesn’t get linked...

Jet Blue and the Dunkirk Spirit

I hope you are not one of the unfortunately Jet Blue customers patiently trying to catch a flight in the midst of 'Stormaggedon' this...

The Future of Customer Experience in 2014

What does 2014 hold for us in the discipline of Customer Experience? Here are a few trends that I am seeing which I believe...

The Good, The Bad and the Ugly in Customer Experience Recently

Customer experience triumphs and blunders surround us everyday in the headlines. Just last week or so I was scrolling though my feeds and found...

Apple: Imitation is the Highest Form of Flattery

If imitation is the highest form of flattery, Apple should be blushing red right about now. When you consider that three major brands, including...

What Santa Teaches Us About Making Customers Believe

Consumer confidence is a critical to the economy. For the past five years, consumer confidence hasn't exactly been at an all-time high. But according...

The Airline Industry: WestJet, Virgin and Delta Create Joyful Experiences

The Airline industry is an industry that needs a little help being joyful that no amount of holiday music or cookies can help. Generally,...

Tips To Help You Stay Off Your Customers’ Naughty List

Experts predict that we are going to have a really spectacular holiday shopping season this year with sales that could top $1.5 Billion (that's...

Customer Experience Trends 2013 Part 2: Challenges and Trends For 2014

As part of our Global Leader Survey (GLS), Beyond Philosophy engages top executives in Customer Experience Management (CEM) to learn more about what their...

Drone Shipping: Is This The Greatest Or Craziest Idea?

It seems that Amazon is launching a drone that delivers packages in less than 30 minutes to some locations in the years to come…this...

Customer Experience Trends 2013: Amazon Claims Top Position

Every year, Beyond Philosophy engages top executives in Customer Experience Management (CEM) in our Global Leader Survey (GLS). We take this opportunity to learn...

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