Anneke Seley
Anneke Seley
Anneke Seley was the twelfth employee at Oracle and the designer of OracleDirect, the company's revolutionary inside sales operation. She is currently the CEO and founder of Phone Works, a sales strategy and implementation consultancy that helps large and small businesses build and restructure sales teams to achieve predictable, measurable, and sustainable sales growth, using Sales 2. principles.
Inside Sales and Field Sales Harmony
I’m publishing a series of Q&A excerpts from my interviews with Sales 2.0 leaders, which will appear in my next book. This excerpt is...
Sales 2.0 Leaders Interview – When Planets Align: Sales and Marketing
I’m publishing a series of Q&A excerpts from my interviews with Sales 2.0 leaders, which will appear in my next book. This...
Findings from Phone Works Inside Sales Metrics Surveys: How Do You Compare?
Process and metrics are the lifeblood of inside sales organizations. Leaders of phone/Web sales organizations – or their Sales Operations Managers – typically measure...
Sales 2.0 Leaders Interview: Solar 2.0 Meets Sales 2.0
I’m publishing a series of Q&A excerpts from my interviews with Sales 2.0 leaders, which will appear in my next book. This is the...
Top 4 Sales 2.0 Initiatives for Q3 & 4
As companies emerge from their mid-year planning meetings, having evaluated their sales performance for the first half of the year, sales managers are resetting...
Sales 2.0 Leaders Interview: Characteristics of Sales 2.0 Professionals
I’m publishing a series of Q&A excerpts from my interviews with Sales 2.0 leaders, which will appear in my next book. This is the...
Sales 2.0 Leaders Interview: When NOT to Build Inside Sales
I’m publishing a series of Q&A excerpts from my interviews with Sales 2.0 leaders, which will appear in my next book. This is the...
The Importance of Fun and Games in Sales 2.0: The Debut of “Make That Sale”
Keeping sales reps motivated – especially in today’s business world where no prospect has time for a sales call – is a key challenge...
Sales 2.0 Thinking: Get an Outside Perspective
We are all insanely busy these days. In our day-to-day jobs, we are so focused on execution that it’s difficult to think about how...
Why Pilot Your Sales 2.0 Programs?
I’m publishing a series of Q&A excerpts from my interviews with Sales 2.0 leaders, which will appear in my next book. This is the...
A CEO Applies Sales 2.0 Practices to Commercial Real Estate
I would describe Steve Clark as demanding, daring, challenging of old ways of thinking, and constantly looking for ways to innovate and...
Social Media and Inside Sales: Time Waster or Money Maker?
Rini Das, CEO of PAKRAGames, is one example of a Sales 2.0 executive who, by all indications, is on the path to revenue-generation by...
Sales & Marketing Collaboration: Driven by Culture or Technology?
I’m publishing a series of Q&A excerpts from my interviews with Sales 2.0 leaders, which will appear...
New-Age Buyers: Are Your Customers Changing?
I first wrote about David Satterwhite and Mark Hamilton in a post titled, “Avoiding the Blame Game Between Sales and Marketing” (Feb. 9,...
Social Media Marketing and Online Lead Qualification: What is Effective?
A current debate that I'm following — and would love your perspectives on — is whether and when to require a prospect...