Amrita Bhattacharyya
Amrita Bhattacharyya
I specialize in defining next generation customer management strategies across the customer lifecycle. I am passionate about leading sustainable business transformation through improved customer centricity, employee engagement, and operational excellence. As a committed learner I am at my best when surrounded by ideas and intelligent people. I offer over 12 years of management consulting experience with top-tier consulting firms in the US working for Fortune 500 clients, and executive leadership experience in Australia.
Conversational Commerce and What It Means for Your Customer Strategy
The Year of Conversational Commerce Conversational Commerce refers to using natural language within a messenger application (Messenger, WhatsApp, WeChat, and others) or using voice assistants...
Domino’s – Taking A Giant Leap With CX Innovation
Generally speaking, I am a pizza snob – you know the pear and camembert with a drizzle of balsamic vinegar type of pizza eater....
Are You A Six Dimensional Strategist?
Background In a recent post ‘For Business At Warp Speed, Is Customer Strategy The Only Strategy?’, (Link) we touched upon how in...
Where Does The CX Metrics Data Go?
I hate to break it to you, but when it comes to customer metrics, there is no silver bullet. On one hand, we...
In A Digital First World, Contact Centres Are The Custodians Of Customer Loyalty
Customers Are Increasingly Digital First The immediacy, convenience, and ubiquity of the internet have forever changed customer behaviors and expectations. Gartner has predicted that...
At Warp Speed Is Customer Strategy Is The Only Strategy?
No Business Is Too Big To Fail We are in an era of unprecedented business volatility. Businesses lifecycles are collapsing due to three key...
Simplicity ≠ Simplistic
The increasing complexity of modern living makes us crave simplicity. For customer experience professionals, Simplicity is the new black. At all levels...
The Obligatory Customer Experience 2016 Trends Post
‘It’s the most wonderful time of the year’ and what that brings is a plethora of predictions – the ascent of algorithms, the domination...