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Alicia Brayboy

Alicia Brayboy
Alicia Brayboy is the Online Marketing Associate for Lattice Engines, a company specializing in B2B sales intelligence software, where she manages the company's online community engagement. Prior to that, Alicia helped execute the social media strategies for SimpleTuition and IBM Rational. Alicia holds a B.S. in Advertising from the Boston University College of Communication.

CRM/SFA: More Benefits for Managers or for B2B Sales Reps?

A few weeks ago, we wrote about the question of whether CRM provides more benefits to sales managers vs. sales reps. We also shared this...

5 Ways to Up Your Sales Game During the Holiday Season

The holiday season is a good time to capture last-minute opportunities and reflect on strategies for success in 2012. Here are 5 tips we've...

B2B Sales in the Year 2020

At the last Sales 2.0 conference, Social Strategies in a Social and Mobile World, Andrew Somosi (Lattice Engines) gave a presentation on what social...

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