Laura interviewed Richard Shapiro, Founder and President of The Center for Client Retention, about his new book “The Endangered Customer – 8 Steps to Guarantee Repeat Business.”
Richard shared why he feels customers are endangered and that each step is equivalent to a human emotion. He explains why each one is critical to keeping your customers regardless of channel. I love #5 “Don’t Tell Me No” (frustration).
You will enjoy the story about his favorite waiter – Iron. Do you train your employees to be as passionate about your company? His new book is definitely a must read!
Thank you for clicking-in for more information, to hear Richard’s “Think Abouts” and sharing on your Social Media Networks.