Why Businesses Should Go for Android app Development?


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Running over 88 percent of the smartphone, Android has never shifted the gear down since its launch in the market by Google. September 2008, brought the biggest change in the mobile industry and the changed the perception, people used to see with, the utilization of smartphones in business.

Over the past decade, Android has taken too high leaps and now when it is about to complete its 11 years, it is completely different avatar from the one which was earlier developed for digital cameras and came inside the small handset of T Mobile G1. Started with HTC and Samsung, now Android has become the platform to work with powerful business applications and business networking through simple means.

Why android app development is the best option?

Android app development company reveals tremendous benefits for businesses and leverages the strategic benefits. The proliferating apps ensure the approval of the business revenue regardless of the size of the business, therefore, with the growing impetus of the market, the Android app market is also flourishing in parallel. Every entrepreneur needs to interact and communicate with their customers by direct and indirect means. Android apps are a very interactive background to ensure the inclusion of customers in every business decision. The ultimate goal of business is to save cost while generating revenue and Android development has accelerated the business growth by removing the barriers.

Why your business needs an app?

A few years back, this was the question in front of businesses, whether I should have a website for my business? With the time, we all are here over the internet but the now the question has taken its new form. Should I have a business app? Now at the era, when smartphones are no less than the additional appendage of our body, the most potent medium to keep users update with your business offers and stay engaged with your products is a smartphone, where Android app development companies lead.

Users stay glued to the device and it is the first and last thing, to be used by them, that is why it is the mainstream road for mobile application development companies to gain attention and brand your product. Apart from this, better advertising can be made possible through different communication channel its omnipresence nature. The software development company and the product launches have got the right set of suitability for showcasing their product and providing better user experience.


With social media running, the organizations can start putting more efforts over the advertising. Now their ads are no more limited to the print and electronic media, instead, they stay always in front of users, resulting in the better conversion. In a similar manner, getting an app for your business can leverage the larger customer base and can make your business name reach to your customer’s palm for 24 hrs.

24/7 availability:

It is not possible for you and your executives to stay available and accessible for the whole day. Therefore the apps are greater in terms of stay connected to users. What used to be the work of website in ere, is now accomplished in a better and more attractive manner through the app.

Builds the reputation:

The android phones are ubiquitous nowadays, the technical perspective of the company for interacting with customers and launching the interface for automation of tasks leaves an impression over the user’s mind and build a good reputation.

Benefits of Android for businesses :

Leveraging the Android platform is imperative for every business growth and it entitles for a number of benefits. Here are a few important benefits:

High Return of Investment:

Android SDK is the easily available tool and does not demand the huge cost for the development by mobile application development companies, while the developer team is needed to give the one-time registration amount. The easy availability of android SDK also gives developers the material design and they can utilize any system to build and test the product for smartphones. The powerful tool for android development eases the user engagement, which increases the probability of higher returns.


The open source platform is made to deliver powerful and customizable products. The versatile apps can be integrated into the existing systems as add on to increase the functionality and can be implemented as the stand-alone tool for streamlining the processes. The product tools can be accommodated as per the business requirements.

Easy deployments:

Android apps do take less time in the development cycle, which developers leverage to launch the fresh idea in the market and gain a competitive edge. The competitive platform Iphone takes more time and resources, thus leaving the first position for android over the race. And this is the reason why there is a demand to hire an android app developer.

Platform independent:

What are the worries of business owners, have been understood by the developers a long ago and therefore, they made android platform independent, ready to port the application to Ubuntu and Symbian. Not a long ago, Google has made Kotlin the official language for Android, that can be used to power apps which are running over iOS or Android.


Android is not just limited to mobile phones. In fact, it was initially developed for digital cameras and now it is scalable to integrate with IOT, VR and AR devices. Therefore the android development has a larger scope for businesses with its versatility to serve the multiple purposes.


Android has the back up of Google and the giant pays a high level of attention to security. There are few inbuilt security features, which help to ward off the attacks of malware and viruses. It is recommended for developers to read the Android best practices for adopting the right approach. If the details come out tough for you, you may also consult with an experienced android app developer.


With around 90 percent of the customer base, Android is a must go for the businesses. It contains a value proposition for global expansion and entitles the huge popularity through the amazing features for market penetration. Whether you are a small scale business or the large enterprise, android app is the demand of time and market both and having an app can save you from depleting the resources in this fast-paced market. The easiest way out is to hire app developer. According to experts, android is a completely assured platform to invest upon and it gives bang of every buck with hitching.

Tarun Nagar
Tarun Nagar is the Founder & CEO of Dev Technosys, a global ranking Mobile and Web Development Company. With 10+ years of experience of enabling then Startups which are now global leaders with creative solutions, he is differentiated by out-of-the-box IT solutions throughout the domain. He is known for his visionary qualities and adaptability for technology and trends, passionate as he is in every aspect dedicated to making IT simple, accessible and approachable for business enterprises.


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