Raul Valdes-Perez

Where Does Automated Customer Benchmarking Make Sense?

Raul Valdes-Perez -
A customer benchmarking engine is an emerging technology which uses an artificial intelligence approach to automate the reasoning that underlies data-driven benchmarking. Its benefits are discussed here, there, and elsewhere. Briefly, it uncovers comparative insights on customers which empower customer-focused employees to be more...

Fencemarking – A New Customer-Analytics Task and its Use Cases

Raul Valdes-Perez -
There are a variety of markets in which vendors offer benchmarking to their customers, in order to help those customers understand how they’re doing and where they could improve. For example, in workforce management, ADP, APQC, SAP SuccessFactors, ServiceNow, Workday, and other vendors offer...

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