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Paul Barsch

Paul Barsch
Fortune 500 marketer Paul Barsch has worked in technology for fifteen years at companies such as Terayon Broadband, BearingPoint Management Consulting, HP Enterprise Services and Teradata. Connect with him on Twitter @paul_a_barsch.

Excel Model Errors – Don’t Throw the Baby out with the Bathwater

Two noted economists, Kenneth Rogoff and Carmen Reinhardt, recently had their findings on country debt to GDP ratios questioned, as it was discovered an...

Analytics and Hedgehogs: Lessons from the Tampa Bay Rays

The Tampa Bay Rays spend significantly less on payroll than some of the wealthier teams in Major League Baseball, but get results that are...

Online Comments: Steps to Bringing the Civility Back

If you've traveled online and social media circles long enough, you've probably seen the meme; "Wait a minute, someone is wrong on the Internet."...

Driving Data: A Slippery Ethical Slope?

When thinking about telematics, it's easy to conjure up images of fleet tracking via GPS, satellite navigation systems for driving directions, or even the...

Should You Be Wary of Big Data Success Stories?

For every successful "Big Data" case study listed in Harvard Business Review, Fortune or the like, there are thousands of failures. It's a...

Moving to the Public Cloud? Do the Math First

A manufacturing executive claims that many companies "didn't do the math" in terms of rushing to outsource key functions to outside suppliers. Are companies...

Cloud Computing – More than Simply Cost Savings

In a very competitive macro-economic climate, companies seek to reduce costs and drive those savings towards either the bottom line or re-purpose savings towards...

Better Capacity Management ABCs: “Always Be (Thinking) Cloud”

Sales personnel have a mantra, "ABC" or "Always Be Closing," as a reminder to continually drive conversations to selling conclusions or move on. In...

For Simplicity’s Sake – Learn from Peyton Manning!

Future NFL Hall of Fame quarterback Peyton Manning is tough to beat. What's his secret? Is it accuracy, the ability to throw a "catchable...

Technologies and Analyses in CBS’ Person of Interest

Person of Interest is a broadcast television show on CBS where a "machine" predicts a person most likely to die within 24-48 hours. Then,...

Will Pay-Per-Use Pricing Become the Norm?

CIOs across the globe have embraced cloud computing for myriad reasons; however a key argument is cost savings. If a typical corporate server is...

Real-Time Pricing Algorithms – For or Against Us?

In 2012, Cyber Monday sales climbed 30% over the previous year's results. Indeed, Cyber Monday benefits both online retailers as they gain massive Christmas...

Data Warehouse “as a Service” – A Good Pick for Mid-Sized Companies

Plenty of mid-sized businesses don't have the time, talent, or investment dollars to manage a data warehouse environment, much less monitor and maintain these...

Where is the Cloud?

When the term "cloud computing" comes to mind, it's fair to say that most people think of it as some nebulous group of computers...

In the Future, Will Software Be More Important than Hardware?

From talent wars going on in Silicon Valley for software engineers, to the hundreds of thousands of new smartphone applications coming online, it's...

NSA and the Future of Big Data

The National Security Agency of the United States (NSA) has seen the future of Big Data and it doesn't look pretty. With data...

Counteracting Our Obsession with Speed

In the quest to get as close as possible to the speed of light for faster decision making, it appears some companies are moving...

Three Primary Analytics Lessons Learned from 9/11

Regarding the Al Qaeda terrorist attacks on 9/11, it's distressing to learn there were plenty of chances to stop them. From lack of...

Big Data Analytics the Ultimate Solution for HR Woes?

A terrible global economy, too few jobs, too many applicants, and far too many resumes. Sounds like a ripe opportunity for "Big Data" analytics...

Everything – But Faster!

Speed might not be the only way to win in the marketplace, but it sure does help. Companies are discovering that the element of...

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