Nick Shaw
Nick Shaw
Nick Shaw has been Chief Revenue Officer (CRO) of Brightpearl, the number one retail-focused digital operations platform which encompasses sales, accounting, logistics, CRM and more, since July 2019 and is responsible for EMEA Sales, Global Marketing and Alliances. Before joining Brightpearl, Nick was GM and Vice President of the EMEA Consumer business at Symantec and was responsible for a $500m revenue business.
10 Stats That Prove The Value of Reviews For Ecommerce
In today’s ecommerce-driven world, customers enjoy remarkable convenience and choice. And the reviews they need to make informed decisions are a few clicks away. Unable…
10 Different Types of Ecommerce Business Models and How to Choose One
Image Source Ecommerce is bigger than ever and continues to grow. With more people buying online than ever, entrepreneurs are increasingly looking at selling via...
What is The Order-to-Cash Cycle And How Businesses Can Improve Theirs
From the second a fledgling business gets their first glorious order, they have, whether they realize it or not, hopped aboard what is known...
How to Expand Your Business With Data-Driven Sales Strategies
Image Source In an age where technology and marketing have moved on, it’s easy to get left behind. But when being left behind means losing...
Harnessing AI to Amplify Your Affiliate Marketing Program
Image Source AI (Artificial Intelligence) is something that used to belong firmly in the realms of science fiction. Yet now, it is widely accepted and...
7 Tips to Improving Ecommerce Curbside Pick-up Operations
Image Source Customer service is forever evolving. Current processes are constantly being improved, and the recent pandemic changed the way many businesses operate. Curbside pick-up…
How to Create a Winning Product Buying Guide For Your Business
Ecommerce is more important than ever. Shopify surveyed shoppers in 2020 and found that 53% of them had shifted more of their shopping online...
What Is Integrated Ecommerce and How It Changes Your Business
Ecommerce is the buying and selling of products online, usually via your company’s website. If your business has an online shop, there will be...
What is a Direct-to-Consumer (DTC) Brand and How You Can Start One
Gone are the days where big-name marketplaces and department stores dominate the consumer market. The direct-to-consumer (DTC) strategy has exploded in popularity, attracting startups...
How to Choose a Payment Gateway Provider For Your Ecommerce Business
Did you know that while 33% of millennials use cash, only 18% of Gen Z-ers say the same? The way we pay is constantly...
How to Build a Strategic Product Return Policy For Better CX & Business Growth
As retail moves away from the wholly brick and mortar days to the online marketplace, customer relationships with traditional shopping experiences have also changed....
A Step-by-Step Guide to Defining and Targeting Your eCommerce Target Audience
Your target audience is the backbone of your marketing strategy, influencing everything from the design and pricing of your product to where ads are...
Everything You Need to Know About Voice Search and Ecommerce
Voice search is the phrase on everyone’s lips. More searches are conducted by spoken word than ever before, and a successful ecommerce trader will...
Everything You Need to Know About Packing Slips in 2021
Everything You Need to Know About Packing Slips in 2021 Whether you’ve been filling out, printing, and sending packing slips for years or you’re a...
5 Ways You Can Maximize Logistics Automation Functionality
While companies have been slowly implementing automation technologies for several years, Covid-19 accelerated automation adoption on a significant scale. It became a necessity for...
How to Leverage a Pre-Order Sales Strategy And Get More Sales
Are you launching a new product or business? You may be overlooking a highly beneficial sales technique: the pre-order sales strategy. The pre-order sales...
How to Effectively Integrate Video Content in Your Marketing Strategy
Video marketing is the current trend, bolstered by social media platforms such as TikTok and YouTube, which are putting video at the center of...
5 Product Bundling Tips to Increase Sales and Customer Satisfaction
Bundling products together is a very simple and very old sales tactic. The core of the strategy is to sell two products together at...
5 Ways Streamlined Inventory Management Improves The Customer Experience
Here’s a quick question for you: do you have an accurate idea of your inventory? Can you give a detailed report of the items...
How to Make Quizzes a Tool For Ecommerce Customer Engagement and Conversion
Quizzes aren’t the first thing you might consider when you’re trying to tackle serious topics like conversions and engagement. However, for eCommerce stores looking...