Nick Shaw

How Smart Product Recommendations Can Improve Ecommerce Sales

Smart product recommendations are an important aspect of any successful retailer’s ecommerce strategy. They help customers find products that are relevant to their interests at lower costs for the retailer. A product recommendation made at just the right time has the power to influence a...

9 Essential Elements of High-Converting Product Pages

Over the last decade, and especially in the past five years, eCommerce has taken over the internet. Due to the rise of the digital era, most companies have embraced a “store-less” approach to doing business. This new trend has rapidly taken over most industries,...

9 Actionable Tips For ECommerce Multichannel Marketing

In a world where smartphones are ubiquitous and 76% of adults living in advanced economies have a world of information at their fingertips, it should be no surprise that the future of marketing lies in tapping into the customer’s online experience.  Image Source Ecommerce multichannel…

How to Test Ecommerce Apps to Ensure the Ultimate Digital Experience

For many of today’s retailers, ecommerce is a vital consideration. Consumers have long grown used to shopping online, and a dedicated ecommerce website is an excellent choice. But apps make shopping easier than ever before, and shouldn’t be overlooked. Building an app shouldn’t be taken...

Your Guide to a Comprehensive Web Application Vulnerability Plan

In a predominantly internet-driven world, it’s no surprise that more and more businesses are choosing to move their activities online. But doing this comes with a lot of associated risks. Web application attacks are on the increase, and there are a whole host of...

How to Create a Seamless eCommerce Site Navigation Experience

If you administrate an eCommerce site, you’ll be aware that offering a range of quality products is only half the battle. As well as having to provide a good product, online stores must create a seamless user experience if they’re to succeed in converting...

8 Easily Avoidable Dropshipping Mistakes You Could be Making

Image source Dropshipping is fast becoming a popular business model to adopt. It allows retailers to sell products to consumers without worrying about storage space, as the merchandise moves straight to the end user. When you’re considering using a dropshipping model for yourself, there are...

5 Ways eCommerce Retailers Can Earn More Product reviews

There’s a huge amount to think about when you’re running a business. First, you’ll need to take care of the basics. From setting up your website, organizing your products and WMS (warehouse management software) to setting up your online presence. No business can afford to...

6 Ways To Keep Customers Engaged With Your Brand

Getting a customer’s attention is only half the battle. Once you have it, the next challenge to overcome is keeping them engaged with you. The key to winning that challenge is having a good understanding of customer perception and knowing how to use that...

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