Lydia Neptune
Lydia Neptune
Lydia Neptune recently returned to writing after a nearly 15-year-long detour through the world of corporate finance, having worked for companies in the fields of publishing and technology. In her business tenure, she most enjoyed explaining financial concepts to non-financial people, and she hopes to continue to combine business sense and communication through her freelance writing. A transplant to Denver by way of San Francisco, she enjoys international travel, cooking and reading (or any combination thereof.)
Gartner Predicts Social Media Will Be a Support Tool Among 40 Percent of the Top 1,000 Companies
By now, most companies have gotten the memo about brand management via social media. Like us on Facebook, follow us on Twitter, you know...
Increase efficiency, Drive Down Cost, and Improve customer Satisfaction All at the Same Time
How can your organization increase efficiency, drive down cost, and improve customer satisfaction all at the same time? By getting it right the first...
Key Metrics to Measure for Social Media
Customers are using social media to talk about your brand, whether or not your company chooses to participate in the discussion. You know this. It's...
Self-Service Support: Are You Doing It Wrong?
Customer self-service certainly has its advantages: customers can find answers they need regardless of call center hours, without waiting for an agent to assist...
Mobile Devices Are Transforming Customer Service
Experts are saying that 2011 is the year that mobile computing will transform customer service. That's because mobile apps are "expanding the scope of...