Carey Giudici
Carey Giudici
Betterwords for Business
Carey has a unique, high-energy approach to help small business owners, entrepreneurs and in-transition professionals make their Brand and content achieve superior results in the social media. He calls it "Ka-Ching Coaching" because the bottom line is always . . . your bottom line. He has developed marketing and training material for a Fortune 5 international corporation, a large public utility, the Embassy of Japan, the University of Washington, and many small businesses and entrepreneurs.
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* Which customers or collaborators can help your business grow? * Decision makers, always in the market...
Barack and Beck
What do President Obama and the Barack-bashing politicians at the recent CPAC conference have in common? They gain power by marketing anticipation. Americans' love of…
Clouds and Conversations
On Monday I was at a “slow media” event with four oil industry experts. In other words, a great conversation. I helped the geologist, geophysicist,...
Colin Powell Leads With Curiosity
Recently, General Colin Powell told me and several thousand other folks, “You’re a good leader when people follow out of curiosity.” Famous media mogul...
Mother Teresa at the Stove
Volunteering for Mother Teresa's Missionaries of Charity in Washington DC gave me two chances to meet the 1979 Nobel Peace Prize winner when she...
Ownership Isn’t For Real Leaders
It’s ironic, isn’t it? We use social media super-widgets like Facebook; iPhones; and internet technologies to gain control over our lives. But in the...
Uncontrolled Acceleration at Toyota?
A stream of negative news has seriously tarnished Toyota’s reputation as the world leader in high quality production. Questions about its vaunted business methodologies...
New Hope For Recovering Salesmen
Hi, my name is Carey and I’m a salesman. A recovering salesman. And thanks to social media you can recover, too. Don’t get me wrong,...
The Pope and Me
I’m not sure who would be more surprised to hear this, but the Pope and I agree. About one thing at least. His Holiness recently...
Make Every Day A New Business Event!
Everyone loves to feel special. So you should make prospects, customers, and employees or other stakeholders feel special by turning business transactions into mini-events. Just...
How To Monetize Brilliant Ideas
Of course you have brilliant ideas. But to monetize them you need a responsive team of expert advisors, and a doable process that allows...
The University of You
Every entrepreneur and small business owner should feel energized by famous stories of new-paradigm businesses that were born in universities. Many great modern companies, even...
The Internet as “Experiential Marketplace”
(Dedicated to my friends at Jobs Ministry Southwest) It makes the news when an 89-year-old man straps himself onto the top of a plane...
How not to connect
One evening many years ago I was in a line at the train station in Maebashi, Japan. A middle-aged man came up and started...
Time to Reinvent ROI?
Today’s business news included a stark report on the American workplace. Only about half of our country’s workers are happy with what they are...
Seven Ways To A Great Intuition
Make 2010 “The Year of Intuition.” It’s a science more than an art. Good intuition is the mark of a true leader, and your...
Participating Is Never Enough
Going to a party and waiting near the door to be noticed or approached isn’t being a “partygoer.” Going to a networking meeting and simply...
Social Media, Coming Soon To Your Workplace?
Social media is making it easier than ever to find a mentor and learn, to network with other people and organizations, or to take...
The World’s Happiest Leader: A Personal Tribute to Tom Beebe
"Imagine that the key to happiness is following your own intuition instead of other people's opinions and advice." Alex Ostrowski Great leaders never stop following...
Are people the means to an end, or the end itself?
My marketing advice helps clients see their business and value in a whole new light; from 20,000 feet and ground level too. And then...