John Koehler
John Koehler
John Koehler serves as Director of Demand Generation at SBI. He specializes in top of the funnel activities. John has extensive expertise in Inbound Marketing, Content Marketing, Web Analytics, Search Marketing, LinkedIn Marketing, Social Media, Social Selling, Buying Process Maps and A/B Testing.
A B2C Buying Trend That Will Impact B2B
Amazon, the king of B2C is invading B2B. The world's #1 B2C e-commerce site is crossing over to B2B. The trend began...