Jeff Kalter
Jeff Kalter
Jeff Kalter is CEO of 3D2B, a global business-to-business telemarketing company that bridges the divide between marketing and sales. He leads customer acquisition programs for Fortune 500 companies, and is passionate about building strong business relationships through professional phone conversations.
What Does ISO 27001 Mean for Your Data Management and Security?
In 2021, the average cost of a data breach will be $4.24 million. That’s enough to destroy most businesses. And according to IBM and...
How B2B Companies Can Get More Out of the Holiday Season
Maybe not this past year, but we traditionally think of the holiday season as a consumer retailer's dream come true. But what about the...
Is Inside Sales Right for Your Technology Company?
Traditionally, when building a sales force, tech firms all followed some rules of thumb. Inside salespeople handled the phones, qualified prospects, followed up and...
The Tech Stack of the Future for Inside Sales
If you’d been around salespeople as recently as the 1990s, you might have heard a top rep brag, “Just give me a phone and...
How Your Inside Sales Team Can Power Up Results with Content
Content marketing generates three times more leads for less than half the cost of traditional marketing. And according to a DemandGen Report, 95% of...
How to Use Data Attribution to Optimize Your ABM Sales Growth
Congratulations, you made the sale. But what did you learn that could help make your next sale go more smoothly, profitably, quickly and easily? In...
The 2016 Year End Wrap up of B2B Marketing Stats: You Need to Know
As the year comes to a close, it seems appropriate to summarize some of the key findings about B2B marketing...
Low Return on Marketing Automation? The Devil’s in the Data
According to The 2016 MarTech Data Report, which was based on responses from over 400 sales and marketing professionals, data issues are preventing companies...
How to Convert More Leads with Real-Time Response
We live in an age of instant gratification brought to us by the wonders of technology. When you have a question, you Google it,...