Cameron Graham is an editorial coordinator at TechnologyAdvice. He covers emerging tech trends, along with business intelligence software and other topics. Connect with him on Google+.
Customer Relationship Management (CRM) software is incredible at collecting and organizing data. The main purpose of CRMs, after all, is to track every interaction...
Gathering customer data has always been a difficult balancing act for private companies. Customers embrace services such as Netflix, which serve up tailored recommendations...
Loyalty programs are nothing new, but that doesn't mean they're outdated. According to the research group Colloquy, there are 2.65 billion loyalty program memberships...