Joseph Dager

Developing the Customer Relationship with Lean

In a past podcast, I asked a General Sales Manager of a global Fortune 300 chemical company of how they used Lean when a customer seemingly can find any product at any time for any price, and you can’t take the statements literally but...

Using the Coaching Kata in Sales?

We over complicate most things, and when I think about Sales and Marketing, they certainly have their share of complications. I was reminded of how tough we seem to make things while reviewing Mike Rother’s Toyota Kata Website. It really can be rather simple. Kata...

Two steps to Changing Culture

Larry Rubrich of WCM Associates LLC wrote one of the most straight forward books on Hoshin Kanri that I have seen: Policy Deployment & Lean Implementation Planning: 10 Step Roadmap to Successful Policy Deployment Using Lean as a System. I had a past podcast...

Can Lean Be Easily Applied To Sales?

I thought I would receive a different answer when I asked Jim Womac, “Well, we’re talking about customer all the time and we talk about feedback and the value for the, but the closest one to the customer in most organizations is the sales...

Does Lean apply to Sales?

In discussing Lean Strategies for Small Business, I asked Ankit Patel about how Lean applied to sales. An Excerpt from the Podcast: Joe:  That’s interesting that you mentioned sales. I talk about it in the marketing perspective and how Lean applies. How do you tie…

Interview Questions on Lean Marketing

Interview Questions on Lean Marketing 0 I answered these questions a while back for José Miguel Vives Martínez on for his blog, ALTACUNCTA.  I thought I would share the English version. Where did you learn about Lean for the first time? I have always been…

Discussing Outcomes versus Features and Benefits

Robin Lawton book, Creating a Customer-Centered Culture: Leadership in Quality, Innovation, and Speed offers some valuable insights even though it was written 20-years ago. In a past podcast, I asked Robin about discussing outcomes versus features and benefits. Related Podcast and Transcription: How Do You...

Do We Need a Process for Innovation

This weeks Podcast guest is David Hamme. David enjoys helping leaders uncover opportunities, examine problems from new angles, and executing the plan to bring them to fruition. His goal is to make your life easier and supercharge your performance.  His recent book, Customer Focused...

Innovation at the Mayo Clinic

Next week is my 300th Business901 podcast. It was a special treat for me to interview Barbara Spurrier, MHA, the founding and current administrative director of the Mayo Clinic Center for Innovation. She has advised senior leaders in the health care industry for over...

Sales Trustworthiness

Charles Green, author of a series of books that have long been a favorite of mine,  I own them all, discussed in  a past podcast with me the trustworthiness and who is the most trusted professional. Can you guess before reading below? Related Podcast and...

Agile in a Business Sense

Radical management is a fundamentally different approach to management, with seven inter-locking principles of continuous innovation. Steve Denning author of The Leader’s Guide to Radical Management: Reinventing the Workplace for the 21st Century discussed this in a podcast with me. Below is an excerpt...

Quality People and Customer Experience

John Goodman has managed more than 1,000 separate customer service studies, including the White House sponsored evaluation of complaint handling practices in government and business and studies of word of mouth and the bottom-line impact of consumer education sponsored by Coca-Cola USA. John’s new book,...

Revisiting the 7 Steps to Improve Your Marketing

Revisiting the 7 Steps to Improve Your Marketing 0 Last week I wrote a blog post, 7 Simple Steps to Improve Your Marketing  and promised to update this past thinking into a more updated version. However, I fell short of my promise, Wednesday already and...

7 Simple Steps to Improve Your Marketing

I wrote these steps several years ago. In Monday’s post, I will update these 7 steps to my current thinking. I wonder how much has to be changed. Any suggestions? Develop a Customer Persona. Remember, though the commonality does have to be centered around your...

Putting the Hook on Customer Centric

The Five Habits You Need Bob Thompson is an international authority on customer-centric business management who has researched and shaped leading industry trends since 1998. Bob is founder and CEO of CustomerThink Corporation which includes being editor-in-chief of CustomerThink.com, the world’s largest online community dedicated...

Are Sales Conversations about Discovery?

I see that often, people don’t really know how to walk through discovery process. A sales guy is out there and that old A-B-C, always be closing, is in the back of his mind. He’s judged that way. It’s like, “What am I bringing...

What do We do to Empower People

Kathy Cuff is a senior consulting partner with The Ken Blanchard Companies and co-author of LEGENDARY SERVICE: The Key is to Care. Kathy seems to have done just about every job at the joined the Blanchard Companies and help create many of the custom...

Is the Sales of Tomorrow based on Lean Startup Thinking?

Is the Sales of Tomorrow based on Lean Startup Thinking? 0 From Selling to Co-Creating is not just an academic conversation. It is happening and this ground breaking book is discussed in tomorrow’s Business901 podcast. I had the pleasure of discussing this topic with Régis...

My Preferred Method for Engaging Change

What makes Hoshin so unique over other planning methods is the effort that is put into the cascading effect of the Hoshin plan. This effect is called “Catchball”. Catchball drives the strategic planning process into every level of the organization and every employee and...

A Lesson in Problem Solving

A Lesson in Problem Solving: Go back to school for a second, maybe even as far back as grade school, and think about solving mathematical word problems. Remember with word problems, each problem described a situation that involved numerical relationships. However, the situation and...

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