Adetoye Aguessy

Lessons from the pandemic on adding personal touch to customer experience

You must have seen it before the pandemic: unique employee email signatures, first-name email subjects, birthday notifications and well-wishes from service providers, or intro emails from CEOs/Founders. These are some ways brands have taken overtime to add a human, personalized appeal to...

How To Stay Nimble To Future-proof Your Customer Experience Strategy

30 January 2021 officially makes it a year since the World Health Organization (WHO) declared the outbreak of COVID-19 to be a Public Health Emergency of International Concern. In the year that has passed since the declaration, the world has undergone a...

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