Syed Balkhi

How To Use Psychology To Boost ‘Refer-A-Friend’ Programs

Your customers are a powerful asset in more ways than one. With the right strategies and tactics, you can influence your customers to help grow your business. Refer-a-friend programs or customer referral strategies can work as a key part of your marketing strategies. Using...

How to Get More Online Reviews for Your Business

If your business doesn’t have any online reviews, it can be hard to convince consumers to buy from you. According to the Pew Research Center, half of U.S. adults under the age of 50 check online reviews before buying something. Online reviews show shoppers...

5 Best Tools and Apps to Improve Your Writing

While some people seem born with amazing writing skills, for others, becoming a good writer takes a lot of practice and hard work. But guess what? You can become a better writer faster by using some cool tools and apps! There really is an...

How to Organically Improve Engagement on Your YouTube Channel

Do you want more subscribers on your YouTube channel? If so, you’re not alone. Many marketers and business owners use YouTube as a way to interact with their audience. These opportunities can help you learn about the goals and pain points of your audience,...

4 Ways to Improve Engagement Within Your Remote Team

According to Gallup, over the past four years in the U.S., the percentage of employees who work remotely 100% of the time has risen from 15% to 20%. While these employees enjoy remote work benefits like a more flexible schedule, the ability to work...

5 Ways to Boost Your Social Media Conversions

It’s imperative for businesses to be on social media today, after all, that’s where all of your potential customers are. In fact, according to Hootsuite, 3.48 billion people now use social media. In other words, 45% of the total world population are using social...

New Rules: How To Connect With Millennial Customers

As a business, you're probably aware that the millennials form a significant part of your market. The millennial market is different, which means that you need to build your marketing strategy around what makes them unique. You'll be able to win over millennials by understanding...

How to Improve Your Lead Generation Strategy in 2020

An effective lead generation strategy ensures that your business pipeline is full of people that are interested in what you have to offer—the more leads you have, the more sales you can make. But consumer behaviors and habits are always changing. For instance, while...

How to Increase Customer Engagement Post-Purchase

According to the Harvard Business Review, acquiring a new customer is anywhere from five to 25 times more expensive than retaining an existing one. So, after the hard work you put into turning someone into a customer, you need to make sure you keep...

How to Discover Customer Pain Points for Increased Sales and Loyalty

Do you want to increase your sales and strengthen customer loyalty? If so, you’re in the right place. Today we are going to show you how to discover and solve customer pain points. Essentially, customer pain points are specific problems experienced by your target...

How to Collect Customer Feedback on Social Media

The opinions of your customers are important; they can tell you what they love about your business and they can also tell you what areas need improvement. So, collecting customer feedback is necessary if you want to increase customer retention and grow your business....

How To Use Customer Feedback To Improve Your Marketing Strategy: 4 Tactics

Every business receives customer feedback, both positive and negative, at some point. Some companies view customer opinions as pointless jargon without considering how they can use it to their advantage. Around 95 percent of marketers say that accessing current customer data is the biggest obstacle...

When To Fire A Customer

Firing a customer is a serious and unusual experience for any business. You try very hard to keep the customers you have. What would make you fire one?

Top 4 Marketing Trends You Need to Know for 2020

Technology is evolving at a breakneck pace and giving consumers options they never thought possible. Imagine explaining to someone in the year 1995 that by 2020, 20 percent of all grocery shopping will take place over the internet. Couple that statistic with the staggering...

How to Use FOMO Marketing to Drive More Sales

Have you ever experienced FOMO? For instance, maybe there was a cool concert that all of your friends were going to and even though you should have been saving your money or had to work early the next day, you quickly bought a ticket...

How To Provide Excellent Customer Service For Your Ecommerce Store

When it comes to customer service, how would you rate your brand’s efficiency? How your business handles its customers determines if it will sink or swim. With so many options available, there’s no reason why any part of your brand should lack quality and performance....

How to Improve Customer Experience on Your Website in 2020

Customer experience is about your customer’s entire journey interacting with your business. Your customer's journey starts when they first become aware of your brand until after they make a purchase and leave a review. Building customer experience needs to be a crucial part of your...

How To Turn Customer Feedback Into a Marketing Strategy: 4 Tips

When you receive customer feedback, how do you use it to improve your marketing strategies and grow your business? Too many marketers and business owners view feedback as a natural part of their brand and fail to pay attention to all the ways it can...

4 Benefits of Testing Your Website with a Soft Launch

New products are hitting the market daily. Did you know that 571 new websites are created every minute? If you’re a new business owner, you’re likely feeling overwhelmed. How are you supposed to reach your target audience when there are hundreds of new websites...

How to Build Brand Credibility for Your eCommerce Website

If you have a new eCommerce website, earning the trust of your website visitors can be difficult. Many online shoppers will stick to big-name sites like Amazon because they know they can trust them. To get consumers to trust your business, you need to...

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