Syed Balkhi

How to Improve Customer Experience on Your Website in 2020

Customer experience is about your customer’s entire journey interacting with your business. Your customer's journey starts when they first become aware of your brand until after they make a purchase and leave a review. Building customer experience needs to be a crucial part of your...

How To Turn Customer Feedback Into a Marketing Strategy: 4 Tips

When you receive customer feedback, how do you use it to improve your marketing strategies and grow your business? Too many marketers and business owners view feedback as a natural part of their brand and fail to pay attention to all the ways it can...

4 Benefits of Testing Your Website with a Soft Launch

New products are hitting the market daily. Did you know that 571 new websites are created every minute? If you’re a new business owner, you’re likely feeling overwhelmed. How are you supposed to reach your target audience when there are hundreds of new websites...

How to Build Brand Credibility for Your eCommerce Website

If you have a new eCommerce website, earning the trust of your website visitors can be difficult. Many online shoppers will stick to big-name sites like Amazon because they know they can trust them. To get consumers to trust your business, you need to...

How to boost customer engagement with drip campaigns

Consistent and timely communication is the key to creating customer engagement. It’s challenging to get customers to pay attention to you when there’s plenty of competition trying to do the same thing. How do you stand out and become memorable to your audience? ...

How To Improve Customer Retention For Your Ecommerce Business

If you own an ecommerce business, what are you doing to retain your current customers and keep them happy? Because it costs five times more to acquire customers than to retain them, it’s crucial to create a strategy to keep the customers you already...

How to Re-engage Your Email Subscribers

Are you a business owner struggling to keep their email subscriber list engaged? If so, you’re not alone. Email marketing is, without a doubt, one of the valuable tools you have at your disposal. Studies show that reaching out to your audience via email...

How to Turn Abandoned Carts into Customers

Abandoned carts are one of the top reasons business owners struggle with increasing their sales and brand visibility. In most cases, an abandoned cart situation occurs when a consumer comes to your website, browses your product catalog, views some of your content, adds items...

How to Create Engaging Forms for Your Website

Forms have become a mandatory part of every website. Business owners use forms as a way to allow customers to comment on posts, leave reviews, add subscribers to their email list, and much more. One question that comes up quite often is, “How do...

3 Ways to Ensure Customer Success

Business owners, particularly those in the Software as a service (SaaS) industry, are placing a heavy emphasis on customer success. In essence, customer success details the result of the customer’s experience with your product or service. In other words, it all comes down to...

How to Build Customer Trust with Your New Business

New business owners often struggle to build an initial following. Consumers are bombarded with ads continuously throughout the day. Social media, television, and the streets and highways are filled to the brim with companies looking for new customers. If you just started your first...

How to Guide Consumers through Your Sales Funnel

Business owners in every industry struggle with getting consumers through their sales funnel. In essence, a sales funnel is the process a customer goes through as they discover your company, and eventually become customers. A staggering 63 percent of business owners claim that generating...

How to Create an Effective Customer Success Team

Customer success is something that business owners strive for after they create an online store and build a loyal following. Software as a Service (SaaS) companies are notorious for focusing on the success of their customers. The SaaS industry relies on retaining consumers after...

How to Skyrocket Customer Engagement using Email

Communication between businesses and consumers is known as customer engagement. Keeping customers engaged in your company is the key to growing and retaining customers over time. Typically, engagement encompasses several different communication lines, including social media, on-site chat, and email.  Today we are going to...

How to Boost your Email Marketing Conversion Rate

One of the struggles business owners face is converting email subscribers into customers. A stunning 61 percent of bloggers use email marketing as a way to promote their content. However, many eCommerce businesses need email marketing if they want to maintain a strong relationship...

How to Use Social Proof to Improve Customer Trust

Business owners know that if they want to build trust with their customer base, they must be aware of marketing psychology. There are plenty of interesting ways that human psychology directly links to the buying decisions of consumers. Today we are going to talk...

4 Ways to Get More Customers with Giveaway Campaigns

All business owners have the goal of getting new customers to land on their website. In fact, 63 percent of businesses say their biggest problem is obtaining new leads that they can convert to customers. There are plenty of ways to increase your visibility...

How to Identify Customer Pain Points

All business owners have one common goal -- build a successful company. Some people measure their success by sales and conversions, and while this isn’t a wrong answer, it’s certainly not complete. Real success in business stems from creating a company that can solve...

How to Cultivate a Killer Customer Service Team

An excellent customer service team can make or break a business. There are plenty of reasons to grow and expand your team as your business and audience grow. The first reason is you want to make sure the customers who buy something from your...

How to Boost Customer Loyalty Without Using Discounts

There are few things more valuable to a business than the loyalty of their customers. When someone shops with your business, you want them to continue coming back and making repeat purchases. Research shows that customers who come back for a second or third...

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