Swapnil Bhagwat

Why effective leadership matters in Digital Transformation?

Image source – Licensed image from Envato Digital transformation, like various other revolutions, is all about embracing change. The ‘change’ that is being referred is about acceptance of digital technology in every aspect of the business process. This is possible through the continual amalgamation of...

Digital Transformation Strategy for Exceptional Customer Experience

Image source – Licensed images from Shutterstock/Unsplash The change that is sweeping across industries is digital transformation, and it has influenced all the sectors of the global economy. The physical transformation of work and procedures is a much simpler process. In that, the process...

Top Ten SEO Metrics you should Track in 2018

Image source – Licensed image from Shutterstock The year 2018 will witness few of the new trends in the search engine optimization arena as the digital marketing eco-space is changing to become more competitive. Along with the changing face of the market, increased users, and...

How to provide the perfect Omnichannel customer experience?

Image source – Images from Shutterstock.com and Unsplash.com Omnichannel customer experience is the current buzzword of the industry that gave birth to a new flurry of activities that brands are increasingly engaged in. If you happen to belong to the C-suite fraternity, it is even...

Accomplish your Mobile Marketing goals in 4 easy steps

Image source – Licensed images from Shutterstock It’s a fact that smartphones have attained a universal significance. The global acceptance of smartphones as a necessity rather than a luxury has completely disrupted the digital landscape. Apparently, mobile activities like browsing and social communication, which were...

Digital marketing trends that can make a difference in 2017

Image source – Licensed images from Shutterstock The digital world has many new and upcoming trends to offer in 2017. All the marketers may be wondering and imagining the changes that would topple the ways in which things are executed today. Yes, it’s indeed so....

Fostering Customer Experience with Digital Transformation

Image source – Licensed images from Shutterstock Today, from casual communications to driving, everything has become digital and with it, the word ‘digital’ has become the disruptive buzzword of our times. For the last couple of years, this has been impacting business. There is a...

5 Metrics that can Redefine Your Social Media Impact

Image source – Licensed image from Shutterstock The usage of social media by the business establishments, irrespective of the size, is on the rise. The reason behind this is the increasing number of audience on social networks. There are of course different types of social...

Why Big Data is a game changer for Marketers?

Image source – Licensed images from Shutterstock Over the last couple of years Big data has revolutionized businesses in a much bigger way. It has started to make a marked difference in the way marketers think and take decisions. Marketers believe that Big data and...

The decisive role of Customer Experience Design in business success

Image source - Licensed image from www.shutterstock.com There is a marked difference between customer experience and user experience. Customer experience is the broad spectrum wherein user experience is just a part of it. Customer experience is the journey that you take the customer through,...

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