Mike Shanker
Mike Shanker
Mike Shanker is the CEO and co-founder of QuickPivot (http://www.quickpivot.com), the leader in real-time cross-channel marketing automation solutions and services for B2B and B2C enterprises. An expert in marketing data, customer relationship management, and operations, Mike has over 25 years of leadership experience in software and services companies. Mike has provided executive leadership and increased business value at Interleaf, Comtex Systems, Broadway and Seymour, and Oracle.
Don’t Spook your Customers This Halloween – Treat them to Engaging Experiences, without the Creep-Factor
This piece is co-authored by Mike Shanker, president and CEO of QuickPivot, and Jeff Nicholson, VP of Marketing for Kitewheel. This...
Marketing at the Speed of the Customer: A Radical New Approach to the Customer Journey
Undoubtedly, today’s interconnectedness has put more power at the fingertips of consumers than ever before. The typical buyer decides where, when, and how to...