Using “SNAP Selling” to Deal with Customer Frazzlement: An Interview with Jill Konrath


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Bob Thompson interviews B2B sales expert Jill Konrath about her latest book, SNAP Selling: Speed Up Sales and Win More Business with Today’s Frazzled Customers.

Topics include:

  • common sales mistakes dealing with busy customers
  • how reps can be more invaluable to customers
  • why reps should “kiss their Powerpoints goodbye”
  • how Sales 2.0 can help reps increase their effectiveness


  1. I was a lucky winner of Jill’s book but it is definitely worth the price… I’ve been in sales for a long time and it is going to be a must read for my sales staff from now on. Great Job keep the information and inspiration coming !!!


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