Alyson Stone
Alyson Stone
Alyson Stone is Content Director for Pipeliner CRM, a sales pipeline management tool built by salespeople for salespeople.
Study Reveals Companies Have Schizophrenic Approach to Social Media
Despite the Growing Presence of Social Media for Customer Conversations, Few Organizations Mine the Social Media Channel to Improve Customer Satisfaction The link above is...
Netflix: Is There a Verdict?
Mark Benioff's advice this week was to watch this video of customer service expert John Tschohl talking about Netflix's tribulations over the past 90...
Lasting Loyalty and Loyalty Lost: A Customer’s Perspective
Editor's Note: Customer loyalty. Always a trending topic. Lots of expert opinions, and a lot of guesswork. I started to tease out the reasons...
The Nielsen Social Media Report and What It Means to Customer Service
It's fun to look at annual studies and marvel at the stats, because the speed of social media has gone from zero to off...
A Talk with Marketoonist Tom Fishburne (with Cartoons!)
Editor's Note: Tom Fishburne calls himself a "marketoonist"—he creates cartoons that help businesses communicate. He has over 15 years experience as a marketer and...
Eric Ries, About to Launch a Book Tour, Talks About Customer Service’s True Value
Editor's Note: Eric Ries is the author of the popular blog, Startup Lessons Learned, where he first developed the ideas behind his new book, ...
Metaverse: Customer Support Outsourcing Made Easy
In the recent past, customer support was a one-on-one affair, but today customers share experiences and interact with companies on websites, blogs, communities, and...
Why Go to the Cloud for Customer Support Solutions?
Editor's Soul-Searching Disclaimer I have to confess that it was difficult to write objectively about SaaS (Software as a Service) versus On-Premises customer care tools,...