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The Mother of All Post-Click Marketing Diagrams

By on Jan 28, 2011 No Comments

For my latest column on Search Engine Land, I sketched out a post-click marketing heuristic to help visualize the different factors at work in conversion optimization.

Or, as I call it more informally, The Mother of All Post-Click Marketing Diagrams (click to enlarge):

A Post-Click Marketing Heuristic

To read the article that explains this diagram, click over to Search Engine Land.

P.S. If you’re a professional designer and my PowerPoint-based illustration makes you cringe, I’d be thrilled to have a collaborator for version 2.0. :-)

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Republished with author's permission from original post.

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