SMART and UC Point Partner to Enhance Enterprise Customer Experience

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• SMART partners with UC Point to provide managed services for SMART Visual Collaboration Solution customers
• Customers to receive pre deployment consulting, proactive monitoring and maintenance designed to lower total cost of ownership
• Usage reporting aimed at quantifying return on investment

CALGARY, Alberta — July 17, 2014 — SMART Technologies Inc.: SMT(NASDAQ) (TSX: SMA), a leading provider of collaboration solutions announces it is working with UC Point AG to enhance the experience of customers using any SMART Visual Collaboration Solution (VCS). The plans call for UC Point to provide pre-deployment consulting, proactive monitoring, proactive maintenance and usage reporting to all SMART VCS customers including those with SMART Room System™ (SRS) for Microsoft® Lync®.

UC Point is one of the world’s leading providers of global Lync services and support. Under terms of a definitive agreement with SMART, UC Point will offer a portfolio of managed services that go well beyond traditional maintenance and usage reporting beginning in late 2014. Remote trouble shooting and maintenance means customers will get prompt and early notification of any problems that occur, often eliminating the need and expense of an on-site visit and minimizing the amount of downtime that can interrupt business meetings. Advanced usage reporting will provide customers a clear picture of how and when their SMART solution is being used, helping them quantify their return on investment (ROI).

“Customer satisfaction is our top priority for businesses using any SMART Visual Collaboration Solution,” says Scott Brown, President, Enterprise, SMART Technologies. “We know our customers are eager to adopt this kind of service and the agreement with UC Point will ensure those customers get the most from their SMART solution with minimal downtime resulting in more productive collaboration and a strong return on investment.”

“UC Point guarantees high quality service with our global Lync offering,” says Markus P. Keller, CEO, UC Point. “By providing proactive monitoring and maintenance 24 hours-a-day, 7 days-a-week we can assure SMART customers that their Visual Collaboration Solution will operate effectively and efficiently, bringing customer service to a new level.”

About SMART Enterprise Solutions
SMART Technologies Inc. is a global provider of Visual Collaboration Solutions for business and government. These solutions ensure meetings are intuitive, productive and collaborative, allowing everyone to contribute, whether participants are on-site or joining remotely. The combination of SMART Board® interactive flat panels and Meeting Pro® software make SMART Enterprise solutions easy-to-use, with meetings starting with just the touch of a finger. Highlights among the many innovations SMART has brought to market include the SMART Room System™ for Microsoft® Lync®, and the SMART kapp™ digital capture board – a new product category for the Enterprise market that revolutionizes the inefficient dry-erase board. SMART is a public company listed on the NASDAQ and TSX exchanges.

About UC Point
Founded in 1998, UC Point quickly developed as a leading provider for global Lync services. We provide both managed services as well as worldwide 24/7 premier support. From the very beginning, UC Point has focused on companies with various locations and on those operating internationally who are using Microsoft Lync. As a result, in 2012 the company was one of the first Microsoft partners worldwide to be given the title “Global Lync Premier Support Partner”. Today, UC Point has become the market leader by supporting Lync and Enterprise Voice customers in over 30 countries. For further information, please visit www.uc-point.com.

Reader’s advisory
Certain information contained in this press release may constitute forward-looking information or statements. In particular and without limitation, this press release contains forward-looking statements pertaining to cost and resource reductions associated with the implementation of the platform and the availability date of such platform. By their very nature, forward-looking information and statements involve inherent risks and uncertainties, both general and specific, and risks that predictions, forecasts, projections and other forward-looking information and statements will not be achieved. We caution readers not to place undue reliance on these statements as a number of important factors could cause the actual results to vary materially from the forward-looking information or statements. We do not assume responsibility for the accuracy and completeness of the forward-looking information or statements. Any forward-looking information and statements contained in this press release are expressly qualified by this cautionary statement.
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